Survey finds majority of consumers are open to alternative delivery methods

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18th November 2016 17:44 - Transport and Distribution

Survey finds majority of consumers are open to alternative delivery methods: According to a recent survey by the parcel data management channel, NetDespatch, 78 per cent of consumers are choosing alternative delivery methods for their online orders, such as the Post Office, Click&Collect and convenience stores. Further to this, just 22 per cent of the survey respondents said that delivery to their home or workplace is the only method they would opt for.Survey finds majority of consumers are open to alternative delivery methods

As part of the market research, researchers surveyed more than 1,000 individuals from the United Kingdom, who shop online. The aim of the research was to gain a deeper understanding about customer’s delivery choices and reveal the parcel delivery tipping point. The research also aimed to uncover where shoppers are willing to pay for flexibility in their parcel delivery.

The survey findings revealed that when it comes to shopping online, the convenience outweighs the cost. Of the respondents, 47 per cent said that being able to shop whenever they want to, as opposed to when the physical store is open was their main priority. A further 38 per cent suggested that not having to travel to a physical store was their main priority.

The research also revealed that 88 per cent of those in the survey said that they would be willing to pay for a one or two day parcel delivery service.

When asked how long the respondents were willing to wait for a parcel to be delivered, based on the urgency of the purchase, it was found that...

  • When the purchase was a ‘distress purchase’, 58 per cent of the respondents wanted the parcel to be delivered either on the same day or within one day
  • When the purchase was a ‘need purchase’, 31.5 per cent said that they would be willing to wait two days, whereas 29 per cent would expect a ‘need purchase’ to be delivered on the same day or within one day.
  • For ‘really want’ purchases, 81 per cent of the respondents said that they would be willing to wait more than two days and up to 8+ days
  • For ‘nice to have’ purchases, 60 per cent said that they were willing to wait 4+ days, and 1 in 6 said they would be happy to wait 8+ days

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