A quarter of Scottish museum visitors say they will return when restrictions are lifted, reveals survey

About The Authors

3rd July 2020 13:19 - Museums, Libraries and Archives

A quarter of Scottish museum visitors say they will return when restrictions are lifted: A survey of museum visitors in Scotland has found that 26% are planning to visit as soon as the COVID-19 lockdown restrictions are lifted, with 18% even saying that they plan to visit more than they did before museums closed their doors back in March. 

The survey, conducted by Scotinform, polled 5,031 people for the survey (between 12 May and 2 June) - 4,721 of whom were museum visitors living in Scotland. It found that 81% of respondents have missed visiting museums during lockdown, with the things they have missed most including: ‘going to exhibitions or special events’, ‘going somewhere where I can find out something new’ and ‘being surrounded by beautiful objects’.

The research, however, found that more than half of the respondents polled have concerns about being in public spaces (51%), which ‘might’, or ‘definitely will’ affect their decision to return to spaces such as museums and galleries. 

Asked what measures would encourage them to visit when museums reopen, nine out of 10 (90%) said that they expected regular cleaning of touch points such as interactive exhibits and door handles, while 87% want to see hygiene and safety measures put in place. Spaces should also be suitable for social distancing,  according to 85% of respondents. 

Limiting the number of people in the space (84%) , encouraging regular handwashing (79%), being welcoming and friendly (73%), and pre-booking for exhibitions and events to ensure limited numbers (71%) were all cited, as well as offering places to eat and drink safely (54%), displaying accreditation to say the venue is complying with government guidelines (43%) and staff wearing face masks (33%).

Sign up for free insights from your sector…

Support Us...

We hope that you have found this article useful. This section is freely available for all to use. Please help support it by liking us or following us on our social media platforms:

Share this article...

For updated Museums, Libraries and Archives insights please follow us on @DJS_Culture or use our RSS feed

Other Museums, Libraries and Archives Research Findings

Other Latest Market Research Insights

© DJS Research 2020