Childrens market research

Childrens market research from Chatter Zone the family research community

Childrens market research

Here at DJS Research, we conduct childrens market research with children from a range of social backgrounds, aged between 8 and 16, Childrens market research meaning that our childrens market research approach reflects differing families and lifestyles. We appreciate that children learn best by being creative and proactive, which is why we actively adopt a range of methodologies to suit the needs of both clients and children taking part in our research.

DJS Research has launched the parents, teens and childrens market research offer, Chatter Zone, specifically designed to explore the attitudes, thoughts and feelings of families. The Chatter Zone team know how vital it is to keep children engaged and interested in what they are taking part in, which is why Chatter Zone uses a range of methodologies within its clients’ research projects, such as:

•    Creative children tasks
•    Mini-polls
•    Children forum discussions
•    Personal tasks
•    Surveys for children

Our Chatter Zone team help assist clients to shape an activity for the community to ensure it is age appropriate to the audience. You can opt to set your activity to the entire community or select the sub-groups most relevant to your brand(s), e.g. market research with children aged 5 to 12 only.

The Chatter Zone community allows for almost any market research requirement:

•    Concept testing
•    Marcomms research
•    Consumer feedback
•    Product development
•    Shopping behaviour
•    Consumer opinion, experience  & behaviour
•    Ideation / co-creation
•    Website, app and mobile testing

Chatter Zone the children’s market research community consists of:

Childrens market research
To see some recent research findings from Chatter Zone, please view the following pages:

Social media habits market research findings
Healthy eating market research findings
Pocket money market research findings

You can get more information about Chatter Zone and our experience conducting childrens market research by either contacting Alexandre Tatry-Gautier or Gill Redfern on +44 (0)1663 767 857 or by emailing

You can also input your details in our ‘Get in Touch’ section of our website and one of the Chatter Zone team will get back to you as soon as possible.

For updates on what the community are getting up to, follow the Chatter Zone Twitter account at @djs_chatterzone

Childrens market research

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