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Conclusive Market Research

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Conclusive Market Research

Conclusive market research, or conclusive research, consists of formal research which specifically answers a business problem - i.e. it is designed to help the client or commissioning individual make an informed and correct decision on how best to move forward with a certain issue or set of issues. Conclusive market research often includes a set of reccomendations and proposed 'next moves', and may utilise a wide array of research methodologies. Conclusive research differs from exploratory research in that the former is designed to draw definite conclusions, whilst the latter is exploratory, and is unlikely to be able to draw conclusions without high levels of caution.

DJS Research provide both conclusive and exploratory research solutions across a wide range of methods and approaches.

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