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X Market Research - (#MRX)

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X Market Research - (#MRX)

MRX is a common shorthand for market research - initially used frequently on Twitter and other social networks, it has now become a well-known standard. Many early users thought the tag stood for Market Research Exchange, although a 2010 blog post from Jeffrey Henning also listed excitement and excellence among possible suggestions.

One of the key implications for #MRX is that the social aspect of the hashtag allowed people to come together, forming a crossroads of market research (hence the X, or cross) and allowing for the exchange of new developments, insights and research findings.

DJS Research Ltd commonly tweets under the #MRX hash-tag, and our content includes daily sector specific insights and a wide array of market research news and opinion. Follow @DJSResearch to keep up to date.

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