Chris Rigby


Associate Director

Research Team

Photo of Chris Rigby
Chris joined DJS Research as an Associate Director in January 2024 following 11 years in the Public Affairs team at Ipsos. He specialises in conducting research around public infrastructure projects, providing clients with a better understanding of the different public and stakeholder attitudes towards proposed new developments. These insights have enabled clients to strengthen their business case, as well as developing and refining their strategic narrative and campaign messaging.
 
While at Ipsos, Chris led a large-scale insight programme for HS2 Ltd, which included both quantitative and qualitative projects covering a range of audiences, including the general public, affected regions, line of route residents, and businesses. He has also worked extensively with other clients in the transport and infrastructure sector including the Department of Transport, Transport for the North (TfN), Network Rail, National Highways, Crossrail and Transport for Greater Manchester (TfGM).
 
Chris has strong technical expertise across the full range of quantitative methods, including face-to-face, telephone, online and postal surveys. He has led various projects involving statistical techniques and advanced analytics, such as attitudinal segmentations and key driver regression models. Chris is also an experienced moderator, leading focus groups and in-depth interviews with both public and stakeholder audiences.
 
In addition to his transport and infrastructure expertise, Chris has managed research across a range of sectors, including local government, housing, energy and public health. Across all of his research projects, Chris builds close relationships with his clients; this provides him with a better understanding of the internal business context, enabling him to communicate and embed research insights more effectively.
 
In 2012, Chris graduated with a first-class BA (Hons) degree in Politics and Parliamentary Studies from the University of Leeds.
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