Paid Market Research Focus Groups

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Opinion Exchange

Have you ever wondered how brands develop products that are a hit with consumers? Have you ever wondered when you see survey or focus group research results, just who the people are that marketing companies asked?

It’s people like you! Taking part in focus groups and surveys – and being paid for doing so – it is a great way of not only earning extra cash but making your opinion count.

What is a market research insight panel?

Opinion Exchange

Paid surveys and focus groups are tools that many brands and marketing specialists use to research consumer behaviour and opinions. This information drives everything from product development to how marketing campaigns should look, where they advertise and how.

This information is so important that brands are prepared to pay people for their opinions. How much you’ll get paid to do surveys depends on the length and complexity of the survey. If you are part of a focus group for market research, for example, you’ll be expected to give more in-depth information so you’ll be paid more.

As well as cash and vouchers, you can also be entered into a prize draw, a great chance to win some amazing prizes. For more detailed paid focus groups, you could earn up to £100.

What happens to your information?

Opinion Exchange

For brands to get information and opinions from the right people, we need to hold certain pieces of key data about you. This is known as customer demographics, and so when a brand or marketing specialists need information from a certain group of people, you can be selected to take part.

You don’t have to take part in every survey or market research focus group but, the more surveys for cash you do, the more you’ll earn.

But we know that people have concerns about how their data is held, processed and used. We are registered under the Data Protection Act, meaning we have stringent systems in place to protect your personal information.

We also conduct our services to the highest standards as laid down in the Market Research Society Code of Conduct, so you know when you register to join our panel, you are taking part in legit paid surveys and paid focus groups.

Start making money from doing surveys – join our panel today!

Opinion Exchange

Registering to be part of our panel is simple, easy and secure. All you need to do is complete our registration form with a few details about yourself. Once accepted, you’ll be sent more information and links to current projects. You’ll be earning money doing surveys in next to no time!

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