Health Survey Finds Older Brits Habitually Eat Healthier than 18-30 Year Olds

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22nd June 2012 11:38 - Health

A new survey of 3,000 adults by PAGB, the UK trade association for over the counter medicines and food supplements, has provided insight into the eating habits of Britons.

Regularly eating healthy food has been confirmed to have an age divide - nearly 50% of the people surveyed who were born in the 1950s claim to eat a nutritious balanced diet every day, compared with only 19% of the 18-30 demographic.

The younger generation appears to prioritise convenience and speed and over nutrition, with nearly 1 in 10 of 18-30 year olds consuming a typical evening meal that contains no vegetables whatsoever and convenience foods such pasta, pizza or takeaway dinners being eaten at least once a week.

In contrast, more than 1 in 5 of the 60+ group said they never eat this type of food and more than a third (35%) generally incorporate three vegetables into their evening meal.

Dr Mike Green, a Psychology lecturer at Aston University in Birmingham, commented: “During the 1940s individual food choice was driven by local produce initiatives like ‘Dig for Britain’ which enabled people to eat a balanced diet across the different food groups and rationed foods such as breakfast cereals were fortified to improve their nutritional quality.  War time rationing extended until the mid 1950s and while strict, did no one any harm. The 1950s generation has a much stronger mentality and understanding of the value of food and what it means. The inception of TV dinners and convenience foods in the 1970s, combined with the abundance and choice of food in later years means there is now a significant number of young people who pay less attention to what they are eating and instead are more likely to select convenience food options which are often high in calories, fat and salt but low in nutritional value.” 

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