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DJS News

  • In Praise Of Our Interviewers
    Thu, 17th May 2012
    Over the past year we at DJS have received a lot of very positive feedback concerning our ...... Read More
  • DJS Research Ltd Deliver "Quality from Start to Finish"
    Wed, 9th May 2012
    DJS Research Ltd have recently completed a market research project for the Forestry Commission Scotland.  Tom Wallace, the Project ...... Read More
  • Turnover For DJS Research Ltd Reaches Almost Two Million Pounds - 300 Percent Growth Over Three Years
    Fri, 27th Apr 2012
    We have experienced yet another exceptional year of growth at DJS Research Ltd, with turnover now reaching £1.9 million ...... Read More
  • Attitudes Towards The 2012 Hosepipe Ban - Research Results Announced Next Week...
    Fri, 13th Apr 2012
    We are currently conducting our own piece of research to examine consumer attitudes towards the 2012 hosepipe ban. In ...... Read More
  • We're Moving To Larger Offices - Our New Contact Details
    Wed, 11th Apr 2012
    Due to the continuing growth of the company we will soon be moving to larger offices. We have sourced ...... Read More
  • Congratulations And Warm Welcomes At DJS Research...
    Mon, 2nd Apr 2012
    We would like to take this opportunity in welcoming two new starters at the company... Richard ...... Read More
  • One Of The Best Pieces Of Research I've Read...
    Thu, 1st Mar 2012
    We are continuing to build our business by offering quality research services and by attracting exceptionally high levels of ...... Read More
  • DJS Research Ltd Welcome Three New Researchers
    Thu, 9th Feb 2012
    We are pleased to welcome Charlotte Hamilton, Julie Rundall and Bethan Turner as the newest members of the research ...... Read More
  • Finance Manager Required
    Tue, 24th Jan 2012
    We are currently looking to recruit a Finance Manager to join DJS Research Ltd. Further details can be found ...... Read More
  • "Young Apprentice" At DJS Research Ltd
    Tue, 24th Jan 2012
    Following the conclusion of the hit BBC show, DJS Research Ltd is pleased to announce the arrival of its ...... Read More
  • We are currently interviewing at the moment for a number of positions...
    Tue, 17th Jan 2012
    For further information about our latest job vacancies, please visit: http://www.djsresearch.co.uk/careers If you are looking for a new ...... Read More
  • DJS Research Ltd Add Strength In Depth, Promote From Within
    Wed, 21st Dec 2011
    DJS Research Ltd is pleased to announce the arrival of Kathryn Hadfield, Junior Data ...... Read More
  • A Festive Thank You From DJS Research
    Wed, 21st Dec 2011
    At DJS Research Ltd we appreciate not only the people who make up our clientele or those who supply ...... Read More
  • DJS Deliver Donations to CLIC Sargent and Missing People
    Wed, 21st Dec 2011
    DJS Research would like to thank the numerous individuals, families and companies who donated so generously to our team ...... Read More
  • DJS Research Unveils New Year's Resolutions
    Tue, 20th Dec 2011
    Having shown sustained growth throughout the previous two to three years, DJS Research Ltd today unveiled ...... Read More
  • Strong Growth Predicted For DJS Research Ltd
    Tue, 20th Dec 2011
    With only a quarter of the financial year remaining, DJS Research Ltd is once again forecasting ...... Read More
  • DJS Research Helps Show That The NHS Can Save Over 150 Million Pounds Per Year
    Thu, 8th Dec 2011
    For the last 5 years we have created and developed a national piece of research that has highlighted the ...... Read More
  • Talented Researchers Required At DJS Research Ltd
    Tue, 29th Nov 2011
    We are currently looking for Senior Researchers and Graduates. To apply please use our application forms: http://www.djsresearch.co.uk/careers To ...... Read More
  • DJS Research Ltd Welcome Charlotte Sykes
    Fri, 14th Oct 2011
    DJS Research Ltd are pleased to welcome Charlotte Sykes as the newest member of the research team. Charlotte joins ...... Read More
  • Foreign Language Speakers Required
    Wed, 28th Sep 2011
    We are currently looking to recruit further staff to work within our in-house UK telephone unit. In particular, we ...... Read More
  • DJS Research Ltd Combine With Customer Faithful Ltd
    Tue, 6th Sep 2011
    DJS Research Ltd have recently completed a research project for Customer Faithful Ltd. Customer Faithful specialise in learning what ...... Read More
  • Another Happy Client For DJS Research Ltd: ERA
    Wed, 24th Aug 2011
    DJS Research Ltd have recently completed a research project for Expense Reduction Analysts. The project was a ...... Read More
  • DJS Research Announce MRBA Auction Winner
    Tue, 23rd Aug 2011
    DJS Research Ltd are strong supporters of the Market Research Benevolent Association (MRBA); the market research industry's independent, registered charity which ...... Read More
  • DJS Researchers Take On Tatton Triathlon For Charity
    Wed, 17th Aug 2011
    On Sunday September 11th 2011 three researchers from DJS Research Ltd will take part in the Tatton Park Triathlon. ...... Read More
  • Preparations for VoicED Moving Rapidly
    Mon, 15th Aug 2011
    VoicED will be the first online education research panel dedicated purely to market research – there will be no ...... Read More
  • DJS Research Ltd Welcome International Intern
    Tue, 9th Aug 2011
    In a continued demonstration of the company’s commitment to providing opportunities to young researchers, DJS Research Ltd have recently ...... Read More
  • DJS Research Ltd: A "Case Study" For High Growth
    Thu, 28th Jul 2011
    DJS Research Ltd is proud to announce that it has been selected as a case study by Coaching for High ...... Read More
  • Further Work Experience Opportunities At DJS Research Ltd
    Tue, 26th Jul 2011
    As a result of continued work experience successes with local students, DJS Research Ltd have accepted an application from ...... Read More
  • DJS Research Executives Aiming For Advanced Accreditation
    Mon, 25th Jul 2011
    Following a policy of continued investment in staff and resources, four researchers at DJS Research Ltd have recently begun the ...... Read More
  • Congratulations to Alex Noden: Trainee Research Executive
    Fri, 22nd Jul 2011
    Alex Noden graduated from the University of Lancaster with a degree in Psychology and, prior to starting at ...... Read More
  • Congratulations to Alex McCluckie: Research Executive
    Fri, 22nd Jul 2011
    Having spent 2 months with DJS Research Ltd on a work experience placement in late 2010, Alex McCluckie ...... Read More
  • Education Professionals VoicED Their Opinions; DJS Research Listened
    Wed, 20th Jul 2011
    In keeping with our aim to expand our online panel and community capabilities, DJS Research recently carried out research ...... Read More
  • Local Students Complete Work Experience With DJS Research
    Wed, 20th Jul 2011
    In a continued effort to give back to the local community, DJS Research recently offered work experience placements to ...... Read More
  • DJS Research 'Far Ahead In Terms of Quality and Professionalism'
    Wed, 13th Jul 2011
    Following a prolonged period of field work, DJS Research Ltd has recently delivered the results of a project carried ...... Read More
  • DJS Research Helping the Fight Against Adult Brain Cancer
    Wed, 22nd Jun 2011
    On May 30th 2011, an anonymous client of DJS Research completed the Bridgnorth Sponsored Walk in aid of the ...... Read More
  • DJS Research Ltd Offers Work Experience To Local High Schools
    Fri, 17th Jun 2011
    For a second straight year, DJS Research Ltd – a leading Market Research Agency, based in the High Peak ...... Read More
  • DJS Research Ltd Unveils Graduate Recruitment Scheme
    Tue, 14th Jun 2011
    In a demonstration of the agency's on-going commitment to forge a company based on exceptional staff at all levels, the DJS Research Graduate ...... Read More
  • DJS Research Ltd Completes Research Project To An Impossible Timetable
    Thu, 9th Jun 2011
    DJS Research Ltd has recently completed a research project for Consumer Focus, the statutory consumer champion for England, Wales, ...... Read More
  • DJS Research Ltd Are Looking for Researchers To Join The Company
    Fri, 3rd Jun 2011
    To help with the continued growth of our company, we are actively recruiting and looking for further experienced researchers ...... Read More
  • Turnover For DJS Research Ltd Reaches 1 And A Half Million Representing More Than 50% Growth
    Tue, 17th May 2011
    The company has yet again experienced an exceptional year of growth with turnover now reaching £1.5 million. This year ...... Read More
  • Congratulations To Sarah Smith And Maya Winter Who Are Now Research Managers
    Tue, 10th May 2011
    DJS Research Ltd is pleased to announce that Sarah Smith and Maya Winter have been promoted from ...... Read More
  • Another Testimonial From United Utilities
    Fri, 6th May 2011
    DJS Research Ltd has just completed another piece of research for United Utilities and once again they were really ...... Read More
  • Multi National Research Being Conducted At DJS Research Ltd
    Wed, 4th May 2011
    We are currently carrying out a research project across 10 countries including China, Brazil, India and Europe. Two of ...... Read More
  • DJS Research Ltd Completes 2000 Telephone Interviews For The Consumer Council For Water
    Wed, 27th Apr 2011
    In 2006 CCWater undertook an initial survey of consumer views on water and sewerage services. From 2007-2009 FDS International ...... Read More
  • Welcome To Four New Members of Staff
    Thu, 14th Apr 2011
    We would like to take this opportunity to welcome four new members of staff: Matt Bristow, Senior Research Executive, ...... Read More
  • DJS Currently Recruiting Further Staff
    Thu, 10th Feb 2011
    To help with the continued growth of our company, we are actively recruiting and looking for further researchers to ...... Read More
  • Approved Supplier Status Achieved Again
    Wed, 17th Nov 2010
    We have recently been involved in two large tender and procurement processes for Severn Trent Water and The British Council. ...... Read More
  • DJS Research Ltd Selected For High Growth Programme
    Tue, 10th Aug 2010
    We have recently been selected for a place on the 2010 East Midlands Coaching for High Growth programme. Coaching ...... Read More

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Branding and Advertising

Branding and Advertising

DJS Research Ltd has comprehensive experience in conducting branding and advertising research.

A brand is a label or symbol which consumers are willing to pay more for, compared with a similar product or service without this label.  Understanding what this label or symbol stands for, and building upon this understanding is core to getting to grips with what makes a successful vs unsuccessful brand.

There are very few in business who would disagree that creating a strong brand (whether it be a product brand or corporate brand) can drive business success in the competitive markets of today.  Market research can provide invaluable qualitative and quantitative data on the brand and the market in which it operates to enhance strategic and tactical decision making in the future.

DJS Research Ltd has extensive experience of conducting branding research for companies in a range of sectors from fast-moving consumer goods to heavy industry and construction.  Some examples of branding topics researched by us include:

We also have the capacity to effectively investiagte more specific issues such as the relative strength of corporate and product brands.
 
We recognise that each company’s brand is unique and therefore offer a bespoke service.  However, with all our surveys we ensure that we design research that is action orientated.  Our findings and consultative recommendations enable businesses to make the changes and improvements, which will have the most impact on the strength of their brand.

At DJS Research Ltd we have no ‘off-the shelf’ packages to sell, we look at each project with a fresh pair of eyes – including how we go about conducting branding research.  However, we do believe that there is a clear trajectory (see diagram below) on which the top level is the eventual purchase or commitment to the brand.

BrandRelationshipTrajectory.gif

 


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