Thought Leadership in Market Research

Market Research Thoughts Leadership

Our Researchers are experts in their field. Passionate about their specialisms and core sectors, their commitment to ever expand the breadth of their subject knowledge ensures we are always on the front foot; whether it’s awareness of emerging market and consumer trends, key sector developments or the latest research methodologies, our experts make certain we have all bases covered.  

In this section you’ll find original thought leadership pieces written by research experts from across our organisation. These articles cover a wide range of topics but they have a common purpose; to share interesting, and valuable, observations on pertinent matters for both our sectors and specialist areas.

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The Great DJS Biscuit Survey: to dunk or not to dunk?

25th September 2024 18:00

By Michael Astakhov, Senior Research Executive (and hobnob fan) Biscuits: the humble hero of snack time. We often have a pack or two (or three…) knocking about in the office and, it may surprise you to hear, they’ve been the subject of many a… Read more...


Reflection on the MRS Manchester event 2024

25th September 2024 15:17

Article by Jasmine Palin, Research Executive. I, along with a number of my colleagues from across DJS Research, recently had the pleasure of attending the MRS Best of Events and Awards, in Manchester. We embraced this opportunity as it's not every day… Read more...


Five key takeaways from the DCMS Participation Survey 2024

5th September 2024 17:24

By Rebecca Green, Research Director and Culture Lead. I’m always excited to get my hands on a new dataset, and the latest installment of the DCMS Participation survey (formerly “Taking Part”) is an excellent excuse to take stock and reflect… Read more...


Headlines from the Visitor Studies Conference 2024

13th August 2024 15:16

Article by Senior Research Manager and Culture Lead, Vicky Mullis. This year’s Visitor Studies Conference in London, The cost of culture: measuring barriers affecting the visitor experience, proved to be a full-day of fascinating and inspiring presentations.… Read more...


Highlights from the Yorkshire Sustainability Festival 2024

4th July 2024 17:22

Article by Research Director, and Sustainability Lead,Gill Redfern. As a Yorkshire Sustainability Festival first timer I wasn’t entirely sure what to expect from the event (which is sponsored by the University of Leeds), but when I saw Mary Portas,… Read more...


AI, socials & short-form content: how kids are consuming media in 2024

13th June 2024 15:22

Article by Research Director,and Children and Young People Specialist, Helen Menzies. Each year Ofcom, the UK’s communications regulator, publishes a report examining how children and young people are engaging with the media. Here at DJS Research we… Read more...


Driving forward change: how we delivered the WYCA bus reform consultation

30th May 2024 12:50

Article by Research Director, and Transport and Infrastructure Lead, Matt Bristow Increasingly, public sector organisations are under pressure to achieve the impossible and engage with a broadly representative cross section of people in response to a proposal… Read more...

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