FMCG Market Research Insights And Findings
FMCG Market Research
FMCG Accounts For A Fifth of Ad Spending in First Half Of 2013
November 2013
According to new research, the FMCG sector accounted for just over a fifth of ad spending in the first half of 2013. The research, which was conducted by Nielsen, found that FMCG spend accounted for 21.3% of the total value of advertising spending in the… Read more...
