FMCG Market Research Insights And Findings

FMCG Market Research
Difficult year to come for UK food and drink production
October 2014
Research by OC&C Strategy Consultants has revealed a tough year ahead for UK’s 150 largest food and drink producers, due to rising pressure from supermarkets, opposing discounters. The revenues of OC&C’S Food & Drink 150 have revealed… Read more...
Study Shows Majority of Britons Regularly Consume Alcohol at Home
August 2014
The majority of Britons drink at home at least once a week, according to recent research published by Mintel. Of the 1,930 British residents questioned, almost nine in 10 (87%) said they had drank an alcohol beverage at home in the last year, with this figure… Read more...
Fewer Britons Consuming Carbonated Soft Drinks, Survey Shows
July 2014
Recent research has discovered that fewer Britons are drinking carbonated soft drinks (CSDs) than they were six months ago, with many putting this down to its sugar content. The survey, which questioned 2,000 British consumers, showed that 25% less Britons… Read more...
Research Highlights Frozen Yoghurt’s Upsurge in the UK
July 2014
In contrast to ice-cream’s decline in volume sales, the UK frozen yoghurt market has experienced significant growth over the last three years. The estimated value sales for ice-cream, between 2011 and 2014, increased 5% to reach £1.10billion,… Read more...
McDonald’s Ranked Bottom of the ACSI by US Consumers
June 2014
McDonald’s has been given the cold shoulder by consumers in the USA, with the fast-food restaurant ranked at the very bottom of a list compiled by the American Customer Satisfaction Index (ACSI), which was designed to measure satisfaction levels with… Read more...
Survey Predicts Moderate To High Growth For the Food Processing Sector
November 2013
In a quarterly survey conducted by its manufacturing division, the Federation of Indian Chambers of Commerce and Industry (FICCI) predicted a moderate to high growth rate for the food processing sector. Survey findings suggest that three-quarters (75%) of… Read more...