Survey Reveals How Britons Intend to Enjoy Jubilee Bank Holiday Weekend

About The Authors

22nd June 2012 12:47 - Public Consultation

According to a new survey by the Travel Association (ABTA), some six million Britons (10% of the UK population) are set to take a holiday break during the bank holiday weekend of the Queen's Diamond Jubilee (from 2-5 June 2012).

With the bank holidays falling on Monday and Tuesday this year, many workers will be making the best of this opportunity by taking three days off to get a full nine days leave.

Of those Britons taking a holiday, 6% of the population intend to stay in the UK and 4% are planning an overseas getaway.

Meanwhile, around 2.5million (4% of the UK population) will be hosting a party to commemorate Her Majesty’s Silver Jubilee, potentially revisiting scenes last seen in 1977 when whole streets closed to hold celebrations for the occasion.

In addition, approximately 40% of Britons intend to simply relax at home during this holiday period, while just over 10% will unfortunately have to go into work as normal.

ABTA Chief Executive, Mark Tanzer, commented on the market research findings: “The country clearly has a great deal of affection for the Queen, with millions intending to have a Jubilee party. The extended June bank holiday will also provide a shot in the arm for the British travel industry with six million intending to take a break in the UK or overseas.”

He added: “Like last year’s Royal Wedding, the Jubilee shows that extra bank holidays not only give us a chance to recharge our batteries but also give an extremely welcome boost to tourism and many parts of the wider economy.”

Sign up for free insights from your sector…

Antispam code: 18828

Support Us..

We hope that you have found this article useful. This section is freely available for all to use. Please help support it by liking us or following us on our social media platforms:

Share this article..

For updated Public Consultation insights please follow us on @DJS_PubConsult or use our RSS feed

Other Public Consultation Research Findings

Other Latest Market Research Insights

© DJS Research 2019