Survey Reveals this Years UK Christmas Spending Habits

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19th October 2011 16:41 - Retail

In the run-up to the festive season, the HSBC Christmas Spending Survey has uncovered the shopping plans for Britons this year.

More than one in 10 of those polled (13%) will rely entirely on buying their Christmas presents online and the same proportion said they would only shop offline. This means that 87% will shop through both channels.

Online shoppers were more of the under-55 age group, while those aged 65 were more prone to purely shop offline. In addition, more women than men said they would buy in the high street at 71%.

Further findings showed that despite the tougher economic climate, almost half of Britons did not plan to cut back on gift expenditures this year. Nevertheless, 37% of those polled will use all or some of their savings and 21% will borrow to pay for presents. Only 14% said they would cut some people off the Christmas list to save money.

The study also found that some thrifty Britons have already done their Christmas shopping, either in last year’s January sales (1%) or throughout the year to September (5%).

Approximately 30% said they would only start shopping in the first 11 days of December and only 3% plan to wait until the week before Christmas.

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