Survey finds 18 to 25 year olds prefer phones to reading whilst on holiday

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4th September 2015 16:25 - Sport, Leisure and Tourism

A recent survey, which was commissioned as part of Samsung Galaxy S6 edge's Summer Speed Reads initiative, has revealed that young Survey finds 18 to 25 year olds prefer phones to reading whilst on holidayadults prefer to lounge by the pool with their mobile phones rather than a book.

Of the British 18-25 year olds surveyed, around 75 per cent said that they’d prefer to take their smartphone to the beach or by the pool, as opposed to just 26 per cent who said that they prefer to read books.

The survey of 1,500 individuals also revealed that 10 per cent of young adults have never read a novel.

As a result of the findings, John Sutherland, a Professor of English Literature at the University College London, has condensed 25 of the most popular beach novels into 140 characters, the same number of characters in a tweet. For example, Sutherland has summarised Fifty Shades of Grey and the Da Vinci Code.

The survey discovered that an average 18 to 25 year old checks their phone 14 times per day whilst on holiday.

Approximately 72 per cent of the respondents agree that attention spans are shorter now as a result of technology.

Nearly a quarter (24 per cent) of the people in the survey said that reading a book takes too long and 26 per cent said that books take up too much space in a suitcase.

Professor Sutherland said that the study provides: "a fascinating overview of how social media has affected young people's ability to concentrate, even in the most relaxing of environments such as a holiday resort".

Sutherland also added:

"In the future we will see short version novels as standard as people increasingly seek instant gratification whilst they multi-task even when they are away on their holidays.

"This breakdown of the 25 most popular beach reads of all time is the truest representation of modern day pulp fiction, allowing today's easily distracted young holidaymakers to enjoy the most popular summer books in an instant and who knows, maybe they may just inspire some people to pick up an old-fashioned book at some point."

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