Sport, Leisure and Tourism Market Research Insights And Findings

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Below you will find the latest sports, leisure and tourism market research insights, sports news and research findings. The most recent sports articles can be found at the top.

The sports market research findings have been sourced from the UK, Europe and the rest of the world. Please note that the research projects contained in these articles may or may not have been conducted by DJS Research Ltd.

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Less than half parents polled are aware physical activity can boost self-confidence in kids

July 2019

Less than half parents polled are aware physical activity can boost self-confidence in kids: A survey looking at attitudes towards physical activity - for Change4Life and Disney UK - has revealed that less than half (49%) parents in England are aware… Read more...


No summer holiday for 1 in 5 UK families this year, according to poll

July 2019

No summer holiday for 1 in 5 UK families this year, according to poll: A recent survey has found that a fifth of families in the UK will be going without a summer holiday this year.  The poll was conducted by MoneySuperMarket and questioned 2,000… Read more...


Homophobia in sport is a problem say nine out of 10 LGBT people in EU poll

June 2019

Homophobia in sport is a problem say nine out of 10 LGBT people: A survey of 5,500 LGBT+ people across 28 EU countries has found that almost 90% believe homophobia and particularly transphobia in sport is a current problem. The Relevance of Sexual Orientation… Read more...


Almost half students aged 16-24 not getting recommended amount of exercise, finds poll

May 2019

Almost half students aged 16-24 not getting recommended amount of exercise: A poll looking at the physical activity levels of students in further and higher education in England found that 47% were not meeting the levels recommended by the Chief Medical… Read more...


Sports fans spend one and a half years watching their favourite sports at the pub, finds poll

May 2019

Sports fans spend 1.5 years watching their favourite sports at the pub: A survey has found that sports fans will spend over a year and a half of their lives watching football, rugby and cricket down at their local pub. The poll by Curries PC World ahead of… Read more...


More than half of British elite sportswomen polled have faced gender discrimination

April 2019

More than half of British elite sportswomen polled have faced gender discrimination:A survey conducted by newspaper, The Daily Telegraph found that over half of the elite sportswomen polled have faced gender discrimination, while just under half have been… Read more...


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