Market Research Insights and Research Findings

In this section you will find sector specific market research insights and headlines from across the industry. These insights are designed to provide interesting snapshots of happenings from across our profession in an accessible, quick to digest, format; entirely free to access, they make the perfect read with a cuppa. Our latest insights are listed below or you can click here to view insights by sector. 

Please note that the research projects contained in our insights may or may not have been conducted by DJS Research; sources are always referenced and you can read more about our insight article approach and authors here.

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Latest Market Research Insights

Fewer Britons Consuming Carbonated Soft Drinks, Survey Shows

July 2014 - FMCG

Recent research has discovered that fewer Britons are drinking carbonated soft drinks (CSDs) than they were six months ago, with many putting this down to its sugar content. The survey, which questioned 2,000 British consumers, showed that 25% less Britons… Read more...


Fewer Younger People on the Mortgage Ladder, Survey Shows

July 2014 - Housing

The number of young people who own a mortgage has decreased in the last five years, according to figures published by the Department for Communities and Local Government. The research – The English Housing Survey – estimated there are approximately… Read more...


Half of Survey’s Participants Don’t Want Britain to Have an Empire

July 2014 - Public Consultation

A study conducted with more than 1,700 British adults discovered that almost half of its respondents do not want Britain to still have an Empire. Collectively, 45% of the survey’s participants said ‘no’, they would not like Britain to have… Read more...


Report Shows California is a Prime Car Theft City

July 2014 - Automotive

Nine of America’s top 10 worst car theft cities belong to California, according to a report released by the National Insurance Crime Bureau (NICB). Bakersfield, which filled top spot, incurred 6,267 car thefts in 2013 alone, which equates to a rate… Read more...


Study Shows Gender Imbalance for Post-Graduate Salaries

July 2014 - Education

There is still a gender imbalance when it comes to post-graduate salaries, according to data collected by the Higher Education Statistics Agency. The study, which was conducted with 2012/13 university leavers, discovered, on average, that women (£19,500)… Read more...

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