Reaching out to even more education professionals – ensuring their voices are heard

20th August 2025 16:48

Understanding the views and experiences of education professionals is incredibly important to many organisations, both within and outside of the education sector. At DJS Research we understand the diverse makeup of this audience and we tailor our approach to identify the right individuals – whether that’s by subject area, specialism, title or location – for each and every project. We have a wealth of experience engaging classroom teachers, head teachers and assistant heads, ensuring their valuable contributions are not only heard but are translated into actionable insight.

Through our inhouse consumer panel, Opinion Exchange, we can immediately connect with a significant number of individuals who have identified themselves to be part of the teaching profession. In addition, our Field & Recruitment team use a range of techniques to identify and connect with this professional audience to help maximise reach for specific projects as required. The depth of our audience knowledge, and our commitment to respondent quality, has led us to combine these attributes into a single, bespoke consumer group of education professionals – VoicED.

VoicED is our online research panel which is exclusively for teachers and education professionals, managed by entirely by DJS Research.Through close collaboration with key partners in the education sector, including @TeacherToolkit, we aim to grow the reach of this panel whilst preserving respondent quality. Teaching professionals who join VoiceEd will have the opportunity to take part in paid research which could help influence the future thinking and decision making across the education landscape and beyond.

Ensuring the integrity of our panel data is of paramount importance and VoicED participants will undergo the same stringent checks as all other DJS Research panels. Our Panel Management team carry out consistent monitoring and regular verifications to ensure the authenticity of all panellists. They also conduct regular, carefully managed communication to maintains high levels of engagement. These strategies ensure the best experience for participants and excellent, reliable insights for our clients.

We plan to share more updates on VoicED in the months ahead. In the meantime, for more information about our panel expertise and experience conducting research across the education sector, please contact Panel Development & Strategy Manager Carly Parsons at cparsons@djsresearch.com or Research Director Sharon Nichols at snichols@djsresearch.com.

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