Food Market Research Insights And Findings

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Below you will find the latest food and drinks market research insights, food news and research findings. The most recent food articles can be found at the top.

The food and drinks market research findings have been sourced from the UK, Europe and the rest of the world. Please note that the research projects contained in these articles may or may not have been conducted by DJS Research Ltd.

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Some cereal bars do not live up to their ‘healthy’ image, Which? finds

March 2015

A recent survey by Which? has found that a large amount of the UK’s most favoured cereal bars and breakfast biscuits would be best suited to the sweets and chocolate aisle, due to them containing between 30 and 40 per cent sugar. Which?, a UK consumer… Read more...


Nearly 3 in 5 American adults believe GM food is unsafe

February 2015

Despite a large proportion of scientists believing that genetically modified (GM) food is perfectly safe, nearly 3 in 5 (57 per cent) of American adults are not confident that GM food is okay to consume, as opposed to the 37 per cent who claimed that they… Read more...


Advertising unhealthy food should be regulated, British Heart Foundation claims

February 2015

Health campaigners have called for tougher regulations on adverts promoting unhealthy foods. The negative sentiment surrounding TV adverts has come on the heels of the findings of a recent survey, which claimed that children are pestering their parents for… Read more...


Protein supplement sector experiencing a rise in interest, survey finds

January 2015

A recent survey by Canadean has found that approximately half (49 per cent) of consumers in the UK were “very aware” of health benefits associated with consuming protein supplements. The findings have highlighted a window of opportunity, to spread… Read more...


Meat consumption has decreased in the past year, survey finds

December 2014

A recent survey by YouGov, commissioned by Eating Better and Friends of the Earth, has found a decrease in the amount of meat people are eating this year. The findings have shown that 1 in 3 people would think about cutting back on how much meat they eat… Read more...


Emotional training needs to be considered when encouraging people to make healthier choices of food

November 2014

Research, which was published in the Journal of Marketing Research, suggests that emotional training needs to be implemented when encouraging people to eat healthier. Emotional training should have a greater focus than nutritional training. Four studies were… Read more...


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