Market Research Insights and Research Findings

In this section you will find sector specific market research insights and headlines from across the industry. These insights are designed to provide interesting snapshots of happenings from across our profession in an accessible, quick to digest, format; entirely free to access, they make the perfect read with a cuppa. Our latest insights are listed below or you can click here to view insights by sector. 

Please note that the research projects contained in our insights may or may not have been conducted by DJS Research; sources are always referenced and you can read more about our insight article approach and authors here.

We also keep an online library of published DJS Research reports, that are out in the public domain, and provide a highly comprehensive, free to access, market research glossary.

If you'd like to discuss any of the matters covered in our insight articles, our own reports or to chat about any aspect of research, please contact us at contact@djsresearch.com. Also, if you'd like you'd like to receive tailored, sector specific market research insights direct to your inbox please drop us a note be added to our mailing list.

Latest Market Research Insights

Market Research Survey Backs Call for More Legislation to Cut Adult Smoking Rates

June 2013 - Health

Action on Smoking and Health (ASH) said the Welsh government must take “bold action” after survey figures are reviewed.  Campaigners are now calling for more legislation in an attempt to cut the number of adult smokers in Wales as figures… Read more...


Market Research Study Reveals Child Confusion Over Food

June 2013 - Education

The study, which questioned 27,500 pupils, undertaken by the British Nutrition Foundation (BNF) discovered that almost a third of UK primary pupils believe cheese is made from plants whilst a quarter think fish fingers come from chicken or pigs.  The… Read more...


Market Research Finds Britons Pay More than EU Average for Food and Alcohol

June 2013 - Food

A quantitative survey from the Office of National Statistics, which measured the biggest household costs such as food and alcohol compared to 27 European countries, has sparked outrage by revealing that Britons are charged substantially higher prices than… Read more...


Market Research Finds Households Overcharged in Utilities Bills Last Year

June 2013 - Utilities

The study, undertaken by uSwitch, shows that seven in ten households were overcharged by around £200 in household bills last year, with one third being overcharged on multiple occasions. Findings suggest that companies responsible for essential bills… Read more...


Survey Highlights Alarming Rise in Phishing Attacks

June 2013 - Information Technology

The latest Information Technology market research by Kaspersky Lab has revealed that phishing attacks - the criminal act of attempting to acquire information such as usernames, passwords, and credit card details by masquerading as a trustworthy entity in… Read more...

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