Market Research Insights and Research Findings

In this section you will find sector specific market research insights and headlines from across the industry. These insights are designed to provide interesting snapshots of happenings from across our profession in an accessible, quick to digest, format; entirely free to access, they make the perfect read with a cuppa. Our latest insights are listed below or you can click here to view insights by sector. 

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Latest Market Research Insights

Premier Inn ranks top hotel chain in Britain, with an average customer score of 79%, survey reveals

February 2022 - Sport, Leisure and Tourism

Premier Inn ranks top hotel chain in Britain, with an average customer score of 79%: A recent survey of the hospitality industry has revealed that when it comes to satisfaction, customers gave Premier Inn an average score of 79%, making the company the most… Read more...

Customer expectation is the greatest driver for SMEs improving environmental sustainability, finds survey

February 2022 - Utilities

Customer expectation is the greatest driver for SMEs improving environmental sustainability: A survey of SME leaders and decision makers at UK businesses has revealed that when it comes to improving environmental sustainability in the short term, customer… Read more...

58% of people polled in January 2022 said they have been affected by rising food costs, finds survey

February 2022 - Food

58% of people polled in January 2022 said they have been affected by rising food costs: A survey by Which? has revealed that almost three in five people have been recently affected by rising food prices, while 56% have been impacted by rising energy… Read more...

Car buyers prefer reputation for quality over environmental credentials when selecting a car, finds survey

February 2022 - Automotive

Car buyers prefer reputation for quality over environmental credentials when selecting a car: A survey of motorists has revealed the top reasons why car buyers chose the model of their latest car, with reputation for quality the most important consideration,… Read more...

Around three-quarters of job-hunters have ghosted an employer in the last 18 months, finds survey

February 2022 - Business Support

Around three-quarters of job-hunters have ghosted an employer in the last 18 months: A survey of people who have been searching for employment in the last 18 months has found that 76% have 'ghosted' a current or prospective employer, with the… Read more...

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