Market Research Insights and Research Findings

In this section you will find sector specific market research insights and headlines from across the industry. These insights are designed to provide interesting snapshots of happenings from across our profession in an accessible, quick to digest, format; entirely free to access, they make the perfect read with a cuppa. Our latest insights are listed below or you can click here to view insights by sector. 

Please note that the research projects contained in our insights may or may not have been conducted by DJS Research; sources are always referenced and you can read more about our insight article approach and authors here.

We also keep an online library of published DJS Research reports, that are out in the public domain, and provide a highly comprehensive, free to access, market research glossary.

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Latest Market Research Insights

40% of heritage sector organisations have no volunteering strategy, reveals survey

July 2021 -

40% of heritage sector organisations have no volunteering strategy: A survey by the Heritage Volunteering Group has found that two-fifths of heritage organisations have no volunteering strategy, rising to 43% of organisations who say they could not continue… Read more...


More than a third of Brits trust the news most of the time, finds poll

July 2021 - Media and PR

More than a third of Brits trust the news most of the time: A survey has revealed insight into people's attitudes and trust in news sources, with trust growing by 8 percentage points in the UK since the pandemic began. The Reuters Institute Digital… Read more...


60% of charities now have digital strategy, up from 49% last year, reveals survey

July 2021 - Voluntary

60% of charities now have digital strategy, up from 49% last year: A survey of UK charities has found that 60% have now put in place a digital strategy, up from 49% in last year's polling. The Charity Digital Skills Report questioned 365 charity… Read more...


A third of people more likely to enter a shop or restaurant when Covid restrictions are lifted if mask wearing is still in place, finds survey

July 2021 - Retail

A third of people more likely to enter a shop or resturant when Covid restrictions are lifted if mask wearing is still in place:A survey has revealed insight into how people are feeling about shopping and eating out post Covid, with a third of people saying… Read more...


32% of British adults are more concerned about damage to the environment than violent crime, reveals survey

July 2021 - Utilities

32% of British adults are more concerned about damage to the environment than violent crime: A survey has revealed that nearly a third of UK adults are more worried about the environment and climate change than violent crime. In contrast, a fifth stated… Read more...

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