Market Research Insights and Research Findings

In this section you will find sector specific market research insights and headlines from across the industry. These insights are designed to provide interesting snapshots of happenings from across our profession in an accessible, quick to digest, format; entirely free to access, they make the perfect read with a cuppa. Our latested insights are listed below or you can click here to view insights by sector. 

Please note that the research projects contained in our insights may or may not have been conducted by DJS Research; sources are always referenced and you can read more about our insight article approach and authors here.

We also keep an online library of published DJS Research reports, that are out in the public domain, and provide a highly comprehensive, free to access, market research glossary.

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Latest Market Research Insights

Survey reveals the happiest and most friendly cities to live in the UK

October 2018 - Sport, Leisure and Tourism

Survey reveals the happiest and most friendly cities to live in the UK: A nationwide survey has revealed the happiest places to live in the UK – as well as the unhappiest. The research from financial service provider, Provident polled 2,700 respondents… Read more...

72% of football and gaming fans prefer playing e-sports to the real thing, survey finds

October 2018 - Sport, Leisure and Tourism

72% of football and gaming fans prefer e-sports to the real thing: It’s a much-loved game the world over, but has the time come where real-life football is to be eclipsed by the digital version?    According to a survey by Plusnet, 72% of… Read more...

Happiness levels have declined for girls and young women, survey finds

October 2018 - Health

Happiness levels have declined for girls and young women: A large survey of girls and young women in the UK has revealed some interesting insight into their thoughts and experiences, with light shed on happiness and mental health.    The Girls… Read more...

Cultural engagement has risen in Scotland, survey reveals

October 2018 -

Cultural engagement has risen in Scotland: The number of people enjoying a cultural experience such as visiting an art gallery, a museum, or attending a cultural event in the last five years has risen to 84 percent, up from 78% in 2012.     Overall,… Read more...

Over half of Brits willing to share personal data with NHS to improve services, survey finds

October 2018 - Health

Over half of Brits willing to share personal data with NHS to improve services: Ensuring our personal data is protected is of great importance to the majority of Brits, but it is essential to the development of Artificial Intelligence, say the authors of… Read more...

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