Market Research Insights and Research Findings

In this section you will find sector specific market research insights and headlines from across the industry. These insights are designed to provide interesting snapshots of happenings from across our profession in an accessible, quick to digest, format; entirely free to access, they make the perfect read with a cuppa. Our latest insights are listed below or you can click here to view insights by sector. 

Please note that the research projects contained in our insights may or may not have been conducted by DJS Research; sources are always referenced and you can read more about our insight article approach and authors here.

We also keep an online library of published DJS Research reports, that are out in the public domain, and provide a highly comprehensive, free to access, market research glossary.

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Latest Market Research Insights

Survey finds 60 per cent have witnessed homophobic abuse in sport

September 2016 - Sport, Leisure and Tourism

Survey finds 60 per cent have witnessed homophobic abuse in sport: According to a recent sports survey in Scotland, in the last five years 60 per cent of sports fans have witnessed homophobic abuse which would be offensive to LGBT people at an event, in the… Read more...


Dentistry should be portrayed more positively in the press, survey suggests

September 2016 - Health

Dentistry should be portrayed more positively in the press, survey suggests: According to the most recent NHS Confidence Monitor survey findings, NHS dentistry should be portrayed in a more positive light in the national media. The survey findings revealed… Read more...


Survey finds Coca-Cola bottle is the most iconic packaging

September 2016 - FMCG

Survey finds Coca-Cola bottle is the most iconic packaging: According to a recent study of 1,500 British people, which looked at how branding and packaging affected consumers’, revealed that one sixth of the respondents believed that Coca-Cola is the… Read more...


Survey finds many people hit 40 with no retirement savings

September 2016 - Financial Services

Survey finds many people hit 40 with no retirement savings: Recent market research, conducted behalf of the pension provider, Zurich, has revealed that more than 1,000,000 British people hit the age of 40 with no money set aside for their retirement. Of the… Read more...


Dangerous chemicals in household cleaners heighten risk of lung damage

September 2016 - Chemicals

Dangerous chemicals in household cleaners heighten risk of lung damage: Scientists from the University of Bergen have revealed that those who regularly clean their homes put themselves at a 14 per cent higher risk of their lungs deteriorating over the next… Read more...

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