Market Research Insights and Research Findings

In this section you will find sector specific market research insights and headlines from across the industry. These insights are designed to provide interesting snapshots of happenings from across our profession in an accessible, quick to digest, format; entirely free to access, they make the perfect read with a cuppa. Our latest insights are listed below or you can click here to view insights by sector. 

Please note that the research projects contained in our insights may or may not have been conducted by DJS Research; sources are always referenced and you can read more about our insight article approach and authors here.

We also keep an online library of published DJS Research reports, that are out in the public domain, and provide a highly comprehensive, free to access, market research glossary.

If you'd like to discuss any of the matters covered in our insight articles, our own reports or to chat about any aspect of research, please contact us at contact@djsresearch.com. Also, if you'd like you'd like to receive tailored, sector specific market research insights direct to your inbox please drop us a note be added to our mailing list.

Latest Market Research Insights

Survey explores why few women drink beer

August 2015 - FMCG

A recent survey - commissioned by Friends of Glass, a community which champions using glass for taste, health and the environment – has shown that drinking from a pint glass may be a reason why many women avoid drinking beer. Of the respondents, 47… Read more...


Survey finds a car’s image is more important to young drivers than safety

August 2015 - Automotive

As a result of the findings from a recent survey by Brake, the road safety charity, and Direct Line, young people have been warned to put safety first when looking to buy a new motor. The key finding of the survey was that young people put less of a priority… Read more...


Wessex Water finds 6,570 litres of water is wasted in SW England

August 2015 - Utilities

A recent water survey, conducted on behalf of Wessex Water, has discovered that one in three people in South West England are wasting approximately 6,570 litres of water per year. The researchers revealed that individuals who spend more than 10 minutes taking… Read more...


40 per cent of homes bought under the Right to Buy scheme are now rented privately

August 2015 - Housing

According to the findings of a recent survey, conducted by Inside Housing magazine, approximately 40 per cent of all council flats sold under the Right to Buy scheme in England are now being rented out privately. The survey asked 91 councils to release the… Read more...


American Press Institute survey explores the views of journalism, communications graduates

August 2015 - Media and PR

The American Press Institute has conducted what’s believed to be the largest survey ever of journalism and communications graduates, with the aim to explore the challenges journalists face today, helping to achieve the overall goal of defining 21st… Read more...

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