Market Research Insights and Research Findings

In this section you will find sector specific market research insights and headlines from across the industry. These insights are designed to provide interesting snapshots of happenings from across our profession in an accessible, quick to digest, format; entirely free to access, they make the perfect read with a cuppa. Our latest insights are listed below or you can click here to view insights by sector. 

Please note that the research projects contained in our insights may or may not have been conducted by DJS Research; sources are always referenced and you can read more about our insight article approach and authors here.

We also keep an online library of published DJS Research reports, that are out in the public domain, and provide a highly comprehensive, free to access, market research glossary.

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Latest Market Research Insights

Few young people write letters, survey reveals

September 2015 - Education

A recent survey commissioned by the National Literacy Trust has revealed that writing letters is dying out amongst young people, with just one in six teenagers admitting to writing letters outside of the classroom. According to the study, young people are… Read more...


Two thirds believe Corbyn won’t lead Labour to victory in 2020 election, survey finds

September 2015 - Central Government

According to the findings of a recent survey on behalf of The Independent, two thirds of people do not think that Jeremy Corbyn will lead the Labour party to victory in the 2020 general election. Just 34 per cent of the respondents said that they believe… Read more...


Industrial orders are looking up, CBI finds

September 2015 - Industrial

A recent survey by the Confederation of British Industry (CBI) has revealed that industrial orders in the UK notably improved during August, which shocked economists, who initially predicted that that they would stay stagnant. The survey showed the total… Read more...


Study finds Mini is the most reliable used car

September 2015 - Automotive

According to a recent study by British car manufacturer, BreakerLink’, Mini produces the most reliable used cars in the UK. Closely following Mini was: Toyota, Ford and Volkswagen. The BreakerLink Used Car Reliability Study, was designed to measure… Read more...


Survey finds many underestimate the effect advertising has on newspaper funding

September 2015 - Media and PR

According to a survey by video advertising specialist, Teads, consumers do not appreciate how much contribution advertising revenue has on funding high quality editorial. Carried out during August 2015, the survey of more than 2,000 adults revealed that 62… Read more...

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