Market Research Insights and Research Findings

In this section you will find sector specific market research insights and headlines from across the industry. These insights are designed to provide interesting snapshots of happenings from across our profession in an accessible, quick to digest, format; entirely free to access, they make the perfect read with a cuppa. Our latest insights are listed below or you can click here to view insights by sector.

Please note that the research projects contained in our insights may or may not have been conducted by DJS Research; sources are always referenced and you can read more about our insight article approach and authors here.

We also keep an online library of published DJS Research reports, that are out in the public domain, and provide a highly comprehensive, free to access, market research glossary.

If you'd like to discuss any of the matters covered in our insight articles, our own reports or to chat about any aspect of research, please contact us at contact@djsresearch.com. Also, if you'd like you'd like to receive tailored, sector specific market research insights direct to your inbox please drop us a note be added to our mailing list.

Latest Market Research Insights

UK house prices impacted by lack of homes, survey finds

March 2015 - Housing

A recent survey by Your Move and Reed Rains has found that both a lack of homes and the recovering economy are increasing house prices and rent. In February 2015, the average cost of rent was at £766, a 3.1 per cent increase on the year prior. London… Read more...

Labour supporters most likely to reject their child for being gay, survey finds

March 2015 - Central Government

According to a survey - which examined attitudes towards LGBT individuals - a correlation has been found between which political party one votes for and their opinions towards LGBT people. The survey found that those who support Labour are most likely to… Read more...

Housing should be the main priority for the next government, Newsbeat finds

March 2015 - Central Government

A recent survey – commissioned by Newsbeat – has gained an insight into what young people would like the next government to prioritise. The 6,345 respondents were questioned about a range of issues, such as which problems should be tackled by… Read more...

Some cereal bars do not live up to their ‘healthy’ image, Which? finds

March 2015 - Food

A recent survey by Which? has found that a large amount of the UK’s most favoured cereal bars and breakfast biscuits would be best suited to the sweets and chocolate aisle, due to them containing between 30 and 40 per cent sugar. Which?, a UK consumer… Read more...

Survey examines Generation Y’s online behaviour

March 2015 - Information Technology

The Media Insight Project, a combination of the American Press Institute and the Associated Press-NORC Centre for Public Affairs Research, has recently carried out a survey of 1,046 American adults, aged 18 to 34, in order to examine the online behaviour… Read more...

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