Market Research Insights and Research Findings

In this section you will find sector specific market research insights and headlines from across the industry. These insights are designed to provide interesting snapshots of happenings from across our profession in an accessible, quick to digest, format; entirely free to access, they make the perfect read with a cuppa. Our latest insights are listed below or you can click here to view insights by sector. 

Please note that the research projects contained in our insights may or may not have been conducted by DJS Research; sources are always referenced and you can read more about our insight article approach and authors here.

We also keep an online library of published DJS Research reports, that are out in the public domain, and provide a highly comprehensive, free to access, market research glossary.

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Latest Market Research Insights

Energy providers more unpopular than banks, survey reveals

February 2015 - Utilities

A recent survey by The Guardian has found that 46 per cent of people dislike energy suppliers more than companies in any other sector. The survey required respondents to choose 2 or 3 companies they disliked the most, in order to determine which sector was… Read more...


Average American spends just $8 when visiting an Art Museum

February 2015 -

A recent survey of 236 members of the Association of Art Museum Directors in the United States has provided an insight into the ecosystem of North America’s museums. According to the report entitled: “Art Museums by the Numbers 2014”, of… Read more...


Advertising unhealthy food should be regulated, British Heart Foundation claims

February 2015 - Food

Health campaigners have called for tougher regulations on adverts promoting unhealthy foods. The negative sentiment surrounding TV adverts has come on the heels of the findings of a recent survey, which claimed that children are pestering their parents for… Read more...


A quarter of teachers refused a salary increase, market research discovers

January 2015 - Education

A recent survey of 5,000 teachers, by the NUT teaching union, has revealed that as a result of a new and controversial pay-by-performance scheme, over 25% of teachers are being denied a pay rise. Despite the Department for Education’s call for a ‘no… Read more...


Teachers worry their pupils know more about computing than they do

January 2015 - Education

A recent poll, commissioned by Microsoft and subject association, Computing at School, has discovered that two in three teachers are concerned that their pupils are more knowledgeable about computing than they are. The survey also uncovered that over 80 per… Read more...

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