Market Research Insights and Research Findings
Latest Market Research Insights
UK Marketing Budgets Remain Elevated, Study Shows
July 2014 - Financial Services
UK marketing budgets have increased for the seventh consecutive quarter, according to a survey conducted by Markit Economics and IPA. The study – also known as the Bellwether report – questioned 300 UK-based companies to investigate marketing… Read more...
Survey Shows Low Employability Rates for Indian Engineering Graduates
July 2014 - Engineering
The aspirations of Indian engineering graduates do not correlate with their career readiness, according to the country’s National Employability Report. The study – which is based on graduates from the class of 2013 – had a sample base consisting… Read more...
Study Shows Overall University Satisfaction Has Increased
July 2014 - Education
Overall university satisfaction levels increased in 2013, according to the Higher Education Funding Council for England’s National Student Survey. The study’s findings showed that 85% of final year students were pleased with their university experience… Read more...
Scotland Divided on Impact Independence Will Have on Charities, Survey Shows
July 2014 - Voluntary
A recent survey, conducted by nfpSynergy, has highlighted an evident divide within Members of the Scottish Parliament (MSP) and members of the public when it comes to the impact Scottish independence will have on its charities. Findings showed that 19 of… Read more...
Survey Shows Peer Influence Can Tarnish Telecom Providers’ Reputation
July 2014 - Telecommunications
A recent study has shown that over half (56%) of its respondents use social media as a source of information to evaluate communication service providers and their products. The research – Institute for Business Value survey – which was conducted… Read more...
