Market Research Insights and Research Findings

In this section you will find sector specific market research insights and headlines from across the industry. These insights are designed to provide interesting snapshots of happenings from across our profession in an accessible, quick to digest, format; entirely free to access, they make the perfect read with a cuppa. Our latest insights are listed below or you can click here to view insights by sector. 

Please note that the research projects contained in our insights may or may not have been conducted by DJS Research; sources are always referenced and you can read more about our insight article approach and authors here.

We also keep an online library of published DJS Research reports, that are out in the public domain, and provide a highly comprehensive, free to access, market research glossary.

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Latest Market Research Insights

LGB Participants More Likely to Smoke and Binge Drink, Survey Shows

July 2014 - Health

The US’ National Statistics Report has recently been published and provides a break-down of its participants’ sexual orientation and health behaviour. According to the study, which was conducted with 34,557 US individuals aged 18+, 97.7% of its… Read more...


UK Marketing Budgets Remain Elevated, Study Shows

July 2014 - Financial Services

UK marketing budgets have increased for the seventh consecutive quarter, according to a survey conducted by Markit Economics and IPA. The study – also known as the Bellwether report – questioned 300 UK-based companies to investigate marketing… Read more...


Survey Shows Low Employability Rates for Indian Engineering Graduates

July 2014 - Engineering

The aspirations of Indian engineering graduates do not correlate with their career readiness, according to the country’s National Employability Report. The study – which is based on graduates from the class of 2013 – had a sample base consisting… Read more...


Study Shows Overall University Satisfaction Has Increased

July 2014 - Education

Overall university satisfaction levels increased in 2013, according to the Higher Education Funding Council for England’s National Student Survey. The study’s findings showed that 85% of final year students were pleased with their university experience… Read more...


Scotland Divided on Impact Independence Will Have on Charities, Survey Shows

July 2014 - Voluntary

A recent survey, conducted by nfpSynergy, has highlighted an evident divide within Members of the Scottish Parliament (MSP) and members of the public when it comes to the impact Scottish independence will have on its charities. Findings showed that 19 of… Read more...

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