Market Research Insights and Research Findings

In this section you will find sector specific market research insights and headlines from across the industry. These insights are designed to provide interesting snapshots of happenings from across our profession in an accessible, quick to digest, format; entirely free to access, they make the perfect read with a cuppa. Our latest insights are listed below or you can click here to view insights by sector. 

Please note that the research projects contained in our insights may or may not have been conducted by DJS Research; sources are always referenced and you can read more about our insight article approach and authors here.

We also keep an online library of published DJS Research reports, that are out in the public domain, and provide a highly comprehensive, free to access, market research glossary.

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Latest Market Research Insights

Northern Ireland Disposable Income Rises, But By Less Than Half UK Average

May 2014 - Public Consultation

A monthly ‘income tracker’ for the Asda supermarket chain which examines spending habits and discretionary incomes across the UK, has found that discretionary incomes in Northern Ireland increased by £4 per week last month to £80.… Read more...


Survey: Cash Payments Cost UK Retailers Billions Each Year

May 2014 - Retail

UK retailers are spending approximately £17.8 billion a year on processing cash payments. As a result, these businesses are looking to cut costs by embracing a wider range of payment options, moving Britain towards a ‘cashless’ future. The… Read more...


Two Thirds of Global Online Consumers Plan to Buy a New or Used Car in the Next Two Years

May 2014 - Automotive

According to the latest Nielsen Global Survey of Automotive Demand, which polled more than 30,000 Internet respondents in sixty countries, has found that two thirds (65%) of global online consumers plan to buy a new or used car in the next two years. Automotive… Read more...


Survey Discovers That Children ‘Not Bothered’ About Winning in School Sports

April 2014 - Education

A recent survey commissioned by the Marylebone Cricket Club (MCC) and the Chance to Shine cricket charity, which raised concerns that children are not bothered about competition in sport, found that almost two thirds (64%) of eight to sixteen year olds would… Read more...


Survey Finds Parents Being Asked to Make Contributions towards Textbooks

April 2014 - Education

The Association of Teachers and Lecturers (ATL) survey of 500 staff members in English, Welsh and Northern Irish schools has discovered that a quarter (26%) said parents were asked for voluntary contributions towards text or revision books. Findings suggest… Read more...

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