Market Research Insights and Research Findings

In this section you will find sector specific market research insights and headlines from across the industry. These insights are designed to provide interesting snapshots of happenings from across our profession in an accessible, quick to digest, format; entirely free to access, they make the perfect read with a cuppa. Our latest insights are listed below or you can click here to view insights by sector.

Please note that the research projects contained in our insights may or may not have been conducted by DJS Research; sources are always referenced and you can read more about our insight article approach and authors here.

We also keep an online library of published DJS Research reports, that are out in the public domain, and provide a highly comprehensive, free to access, market research glossary.

If you'd like to discuss any of the matters covered in our insight articles, our own reports or to chat about any aspect of research, please contact us at contact@djsresearch.com. Also, if you'd like you'd like to receive tailored, sector specific market research insights direct to your inbox please drop us a note be added to our mailing list.

Latest Market Research Insights

Study Of 113,000 Women Shows Correlation In Waistline And Lightness Of Their Bedroom

June 2014 - Health

A study conducted by a team at the Institute of Cancer Research, in London, has highlighted a correlation between women’s waistlines and whether or not their bedroom is light enough to see across. The survey, which was completed by 113,000 women, got… Read more...

World Cup: Official Sponsorship Important To Young Consumers

June 2014 - Sport, Leisure and Tourism

A recent survey, conducted by Voxburner, shows that 66% of 16 to 24 year olds in the UK said it matters if brands celebrating sports events, such as the World Cup or Olympics, are official sponsors and feature on the relevant logo. The study, which was carried… Read more...

Survey Reveals Potential High Demand for UK Properties

June 2014 - Housing

A survey, conducted by Markit and Ipsos Mori, suggests that some five per cent of UK households plan to buy a property in the next year and a further fifth (20%) plan to do so within the next five years. Among respondents, three –in-ten (28%) indicate… Read more...

Survey Suggests Link between Binge Drinking and Overeating

June 2014 - Health

Slimming World, which commissioned the survey, has found that the extra calories involved with drinking more than three large glasses of wine can push people over a ‘tipping point’, meaning they consume about 6,300 extra calories in the following… Read more...

Survey Finds More US Employers Planning to Hire New College Graduates

May 2014 - Professional Services

According to the survey, commissioned by CareerBuilder, about three fifths (57%) of US employers say they plan to hire new college graduates this year, up from fifty-three per cent last year and forty-four per cent in 2010. Three fifths (61%) of companies… Read more...

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