Market Research Insights and Research Findings

In this section you will find sector specific market research insights and headlines from across the industry. These insights are designed to provide interesting snapshots of happenings from across our profession in an accessible, quick to digest, format; entirely free to access, they make the perfect read with a cuppa. Our latest insights are listed below or you can click here to view insights by sector.

Please note that the research projects contained in our insights may or may not have been conducted by DJS Research; sources are always referenced and you can read more about our insight article approach and authors here.

We also keep an online library of published DJS Research reports, that are out in the public domain, and provide a highly comprehensive, free to access, market research glossary.

If you'd like to discuss any of the matters covered in our insight articles, our own reports or to chat about any aspect of research, please contact us at contact@djsresearch.com. Also, if you'd like you'd like to receive tailored, sector specific market research insights direct to your inbox please drop us a note be added to our mailing list.

Latest Market Research Insights

Market Research Finds Physical Format Music More Popular Than Digital Downloads

April 2014 - Media and PR

Findings from a new survey conducted by ICM Research suggest that physical formats are still more popular than digital downloads for purchasing music. In the last year, three fifths (57%) of the 2,030 respondents had bought a CD, while two fifths (39%) had… Read more...

Survey: Scotland’s Economic Performance Back to 'Pre-Recession' Levels

April 2014 - Local Government

The latest Scottish Chambers of Commerce’ survey of 260 firms suggests growth in economic activity, investment and business optimism. The survey found confidence among manufacturing, construction and tourism firms “continues to improve”… Read more...

Survey Ranks UK as Sixth Most Tolerant Towards Homosexuality

April 2014 - Public Consultation

American based research agency, The Pew Research Centre, has recently published findings from a survey that charts people’s opinions on social issues including same-sex relationships, abortion and extramarital affairs. It shows that, among Britons,… Read more...

Study Finds One in Five Teachers Abused Online by Parents and Pupils

April 2014 - Education

According to a recent survey by the NASUWT union (National Association of Schoolmasters Union of Women Teachers), one in five (21%) teachers said that negative comments had been posted about them on social media sites and online forums. Among these, almost… Read more...

Research Suggests Unpaid and Underpaid Internships are Blocking Students' PR Careers

April 2014 - Media and PR

A recent survey of 400 CIPR (Chartered Institute of Public Relations) students found that half (49%) of PR interns are not receiving at least the National Minimum Wage, and that a third (32%) of student members felt they could not afford to take low-paying… Read more...

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