Market Research Insights and Research Findings

In this section you will find sector specific market research insights and headlines from across the industry. These insights are designed to provide interesting snapshots of happenings from across our profession in an accessible, quick to digest, format; entirely free to access, they make the perfect read with a cuppa. Our latested insights are listed below or you can click here to view insights by sector. 

Please note that the research projects contained in our insights may or may not have been conducted by DJS Research; sources are always referenced and you can read more about our insight article approach and authors here.

We also keep an online library of published DJS Research reports, that are out in the public domain, and provide a highly comprehensive, free to access, market research glossary.

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Latest Market Research Insights

Research Suggests People Who Think E-Cigarettes Are Healthy Are More Likely To Smoke Them

January 2014 - Chemicals

According to a new study published in the American Journal of Preventive Medicine, the belief that e-cigarettes pose less of a health risk may lead to increased experimentation with e-cigarettes among young adults. Researchers from the University of Minnesota… Read more...


Survey Reveals Strong Growth For Construction Sector

January 2014 - Construction

According to the closely-watched Markit/CIPS Purchasing Managers’ Index (PMI) for construction, the fourth quarter rate of expansion was the best since the third quarter of 2007, despite a slight easing in the pace of growth last month from a peak in… Read more...


Survey Finds A Quarter of People Attend The Dentist Less Often Than In 2010

January 2014 - Health

The survey of 750 adults carried out by Behaviour and Attitudes on behalf of the Irish Dental Association (IDA) shows that whilst four out of five people believe their teeth and gums to be healthy, almost a quarter (23%) are visiting the dentist less often… Read more...


Survey Reveals Only One in Ten Teachers Would Vote Conservative

January 2014 - Education

According to a recent YouGov survey of more than 800 teachers – commissioned by the National Union of Teachers – four out of five (79%) believe that the Coalition government has had a negative impact on the country’s education system, while… Read more...


Market Research Finds In-Store Retail Sales Drop Two Percent in December

January 2014 - Retail

According to the latest figures from BDO’s High Street Sales Tracker, medium sized retailers had a challenging December, although softened by a 31% rise in online sales, in-store sales were down by more than 2%. Fashion retailers suffered the most with… Read more...

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