Market Research Insights and Research Findings

In this section you will find sector specific market research insights and headlines from across the industry. These insights are designed to provide interesting snapshots of happenings from across our profession in an accessible, quick to digest, format; entirely free to access, they make the perfect read with a cuppa. Our latested insights are listed below or you can click here to view insights by sector. 

Please note that the research projects contained in our insights may or may not have been conducted by DJS Research; sources are always referenced and you can read more about our insight article approach and authors here.

We also keep an online library of published DJS Research reports, that are out in the public domain, and provide a highly comprehensive, free to access, market research glossary.

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Latest Market Research Insights

Market Research Shows Rise in Britons Choosing Counterfeit Goods

December 2012 - Retail

  A YouGov survey of more than 2,000 UK consumers by law firm Clarke Willmott LLP and hair care brand ghd has revealed that cash-strapped Britons are increasingly happy to buy or receive knock-offs instead of the genuine article. Despite numerous high… Read more...


Survey Finds UK Small Businesses Suffering from Bank Loan Rejections

December 2012 - Financial Services

According to a survey of 2,000 small businesses across the UK on behalf of Freelancer.co.uk, this sector is currently relying on a financial boost from alternative means to applying for loans from banks. More than half (51%) of the small businesses who took… Read more...


Market Research Reveals Current Attitudes of Britons towards Plastic Surgery

December 2012 - Health

  A new survey by beauty retailer Fabriah.com has discovered that most British women now prefer to allow themselves to grow old gracefully – the majority interviewed said they would shun plastic surgery, even if it was offered to them for free.… Read more...


Global Poll Measures Best and Worst Places for Quality of Living

December 2012 - Central Government

  Mercer's recent Quality of Living Survey has seen London ranked top place to live in the UK, followed by Birmingham, Glasgow and Aberdeen. Nevertheless, London only ranked 38th on the list of top cities in the world, although it did achieve sixth… Read more...


Retail Survey Highlights Consistent Rise in E-commerce Popularity

December 2012 - Retail

  According to a survey by the Office for National Statistics, website sales now generate almost one in five pounds (19%) for UK firms. The E-commerce and ICT Activity Report looked at industrial sector trends in Britain. In 2011, Internet sales turnover… Read more...

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