Market Research Insights and Research Findings

In this section you will find sector specific market research insights and headlines from across the industry. These insights are designed to provide interesting snapshots of happenings from across our profession in an accessible, quick to digest, format; entirely free to access, they make the perfect read with a cuppa. Our latest insights are listed below or you can click here to view insights by sector. 

Please note that the research projects contained in our insights may or may not have been conducted by DJS Research; sources are always referenced and you can read more about our insight article approach and authors here.

We also keep an online library of published DJS Research reports, that are out in the public domain, and provide a highly comprehensive, free to access, market research glossary.

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Latest Market Research Insights

Market Research Uncovers Worst Gripes of UK Drivers

November 2012 - Automotive

A survey of 20,000 drivers by the AA has discovered what makes motorists in Britain see red. The study also shows a demographical divide in top rated gripes when it came to different regions and age groups.  Overall, the biggest annoyance voted by respondents… Read more...


UK Economy Boosted By Olympic Construction

November 2012 - Construction

A study conducted by accountancy firm Grant Thornton has found that the construction of the Olympic Village and other Olympic venues generated an extra £7.3bn for the UK economy.  The research also found that an extra 158,600 job years had been… Read more...


Survey Shows 'Call Of Duty Cough' To Spread Worldwide

November 2012 - Health

A poll taken from the gaming website IGN has revealed a new 'illness' could be hitting the worldwide population on Tuesday, with the release of the most pre-ordered game in Amazon's history.  The 'Call of Duty Cough' refers to a fictitious… Read more...


Poll Demonstrates Public Concern over Cyber Security in Britain

November 2012 - Information Technology

  A study of 1,000 people on behalf of security information event management company LogRhythm has found that almost two-thirds of UK citizens support pre-emptive cyber strikes against foreign states that pose a credible threat to the nation. Some 45%… Read more...


Survey Finds UK Charities at Risk from Dwindling Donation Support

November 2012 - Voluntary

  The latest survey by the Office for National Statistics (ONS), covering more than 3,000 Britons, has revealed that charity donations are currently on the decrease. Donations fell by as much as 20% during 2011/12, with the number of people giving to… Read more...

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