Market Research Insights and Research Findings

In this section you will find sector specific market research insights and headlines from across the industry. These insights are designed to provide interesting snapshots of happenings from across our profession in an accessible, quick to digest, format; entirely free to access, they make the perfect read with a cuppa. Our latested insights are listed below or you can click here to view insights by sector. 

Please note that the research projects contained in our insights may or may not have been conducted by DJS Research; sources are always referenced and you can read more about our insight article approach and authors here.

We also keep an online library of published DJS Research reports, that are out in the public domain, and provide a highly comprehensive, free to access, market research glossary.

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Latest Market Research Insights

Market Research Shows Levels of British Workplace Depression

October 2012 - Business Support

New research carried out for the European Depression Association (EDA) has discovered that one in ten workers have taken time off work due to depression.  The study questioned 7,000 people in a range of different European countries (including Britain,… Read more...


Market Research Shows Emerging Middle Class Gives Hope to US Technology Exporters

October 2012 - Information Technology

A recent survey carried out on behalf of UPS has found that around 85% of high-tech executives in the United States feel  that President Obama is likely to meet his target of doubling exports in the sector by 2015. They cited a growing middle class desire… Read more...


Market Research Shows Users Unimpressed By Windows 8

October 2012 - Information Technology

A recent study by Forumswindows8.com, an independent support site for Microsoft’s new operating system, discovered that a mere one in four of those surveyed said that they preferred Windows 8 over the previous Windows 7 system. The survey asked 50,000… Read more...


Market Research Reveals Happiest Times of Life For Britons

October 2012 - Public Consultation

A recent survey of 2,000 people by the sweet brand Juicy Drop Pop has discovered the exact ages when we are most likely to prioritise fun. Two thirds of those aged 68 revealed that having fun is one of their most important driving forces in life.  Four-fifths… Read more...


Poll Finds Fewer Small Scottish Firms Planning to Invest

October 2012 - Business Support

A survey carried out by the Federation of Small Businesses (FSB) revealed fewer firms think business conditions will improve in the next quarter. The study, which surveyed 270 firms, showed 29% expect further declines in the next three months, with 16% planning… Read more...

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