Market Research Insights and Research Findings
Latest Market Research Insights
Market Research Uncovers What Britons Rate as Least Trusted Professions
September 2012 - Professional Services
A survey of 2,000 people by consumer group Which? has revealed the professions that Britons trust least. Ranked by the percentage of people who said they are trustworthy, the professions that the public find most suspicious are politicians and journalists… Read more...
Market Research Finds UK Businesses Keen on IT Outsourcing
September 2012 - Information Technology
KPMG’s annual IT Service Provider Performance Study has revealed that the UK continues to value outsourcing, while developing new reasons for doing so and different ways of going about it. The survey analysed 630 IT outsourcing contracts worth £14bn.… Read more...
Poll Sees Banking Giants Outperformed by Smaller Providers in Satisfaction Score
September 2012 - Financial Services
Market Research by Which? has shown that major UK banks are still failing to rank high on the satisfaction test and are falling behind financial competitors such as online-only providers and large retailers. The poll questioned 48,826 Britons about their… Read more...
Market Research 'Highlights Need' For Dedicated Business Bank
September 2012 - Financial Services
A recent study carried out by the Federation of Small Businesses suggests that banks are refusing more than 2 in 5 applications for credit from small businesses in Britain. The survey, which found that half of the 2600 respondents were looking to expand in… Read more...
Research Shows Britons Not Satisfied With Major High-Street Banks
September 2012 - Financial Services
Figures from the latest Which? customer satisfaction survey suggest that, despite dominating the UK banking market, the major high-street banks score below average in terms of their customer satisfaction ratings. Of those banks which dominate the UK’s… Read more...