Market Research Insights and Research Findings

In this section you will find sector specific market research insights and headlines from across the industry. These insights are designed to provide interesting snapshots of happenings from across our profession in an accessible, quick to digest, format; entirely free to access, they make the perfect read with a cuppa. Our latested insights are listed below or you can click here to view insights by sector.

Please note that the research projects contained in our insights may or may not have been conducted by DJS Research; sources are always referenced and you can read more about our insight article approach and authors here.

We also keep an online library of published DJS Research reports, that are out in the public domain, and provide a highly comprehensive, free to access, market research glossary.

If you'd like to discuss any of the matters covered in our insight articles, our own reports or to chat about any aspect of research, please contact us at contact@djsresearch.com. Also, if you'd like you'd like to receive tailored, sector specific market research insights direct to your inbox please drop us a note be added to our mailing list.

Latest Market Research Insights

Market Research Proves Used Japanese Cars Far more Reliable than Other Brands

July 2012 - Automotive

The latest survey by What Car? and Warranty Direct has revealed that Britons vote Japanese brands as the most reliable used cars to own. In the study of vehicles that are between three and 10 years old, Japanese manufacturers Honda, Toyota and Lexus were… Read more...

Health Poll Finds Britons Neglecting Correct Exercise Routine

July 2012 - Health

A poll of 1,000 people by muscle specialists Deep Heat and Deep Freeze has found that on average, the nation is failing to exercise regularly or safely. According to the survey results, millions of Britons don’t get enough exercise, and those… Read more...

Poll Reveals Public Distrust in Software Updates

July 2012 - Information Technology

According to a YouGov poll commissioned by Skype, many adults fail to update their software when prompted to do so. The survey, covering some 350,000 individuals in the US, UK, and Germany, found that 40% of respondents tend to ignore software update prompts,… Read more...

First Results of ONS National Wellbeing Survey Published

July 2012 - Health

The Office for National Statistics (ONS), commissioned to carry out market research that measures “national wellbeing” beyond economic indicators like GDP, has now published its first results. Since April 2011 the Integrated Household Survey has… Read more...

Market Research Finds Contractors Getting Better Pay Rises than Permanent Workers

July 2012 - Professional Services

The Salary Survey for 2012 by recruitment company Robert Walters has shown that UK salary rises have not kept pace with inflation over the past year, although contractors are faring better. While permanent salaries in Britain have increased by 1.5% year-on-year,… Read more...

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