Market Research Insights and Research Findings

In this section you will find sector specific market research insights and headlines from across the industry. These insights are designed to provide interesting snapshots of happenings from across our profession in an accessible, quick to digest, format; entirely free to access, they make the perfect read with a cuppa. Our latested insights are listed below or you can click here to view insights by sector.

Please note that the research projects contained in our insights may or may not have been conducted by DJS Research; sources are always referenced and you can read more about our insight article approach and authors here.

We also keep an online library of published DJS Research reports, that are out in the public domain, and provide a highly comprehensive, free to access, market research glossary.

If you'd like to discuss any of the matters covered in our insight articles, our own reports or to chat about any aspect of research, please contact us at contact@djsresearch.com. Also, if you'd like you'd like to receive tailored, sector specific market research insights direct to your inbox please drop us a note be added to our mailing list.

Latest Market Research Insights

Poll Finds Medical Industry Needs to Educate Britons about Telehealth Benefits

July 2012 - Health

Despite the Government launching an awareness raising initiative called ‘Three Million Lives Campaign’ in January this year, a survey of more than 2,000 UK adults by YouGov has revealed that the “vast majority” of Britons at 91% have… Read more...

Globe Trotters Vote Japanese Food Third Most Popular Cuisine

July 2012 - Sport, Leisure and Tourism

A survey of more than 27,000 frequent travellers by Hotels.com has found that Japanese food is gaining in favour internationally amongst cosmopolitan palates. Although globe trotters still rate Italian (32%) and French (24%) cuisine as top, this is now closely… Read more...

Market Research Uncovers New Trend of Rooted Renters

July 2012 - Housing

According to a study by the Association of Residential Letting Agents (ARLA), the average length of tenancy in the UK has risen to a record high. Renters are now generally staying in a property for 20 months. This increase has been attributed to strong competition… Read more...

Social Shopping Poll Finds Women Keeping Tight Lipped about Fashion Bargains

July 2012 - Retail

A new poll by women’s fashion retailer Lovarni.com, which looked into UK social shopping habits, has revealed that despite living in an 'age of interconnectivity', many women prefer to keep tight-lipped about where they find their fashion bargains… Read more...

Poll Finds UK SMEs Increasingly Concerned about Surviving Poor Economy

July 2012 - Professional Services

Market research to ascertain a risk index by global insurance provider Zurich has shown that approximately 84% of small to medium business owners in the UK are concerned about the nation’s current economic climate. In addition, a further 84% of SMEs… Read more...

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