Market Research Insights and Research Findings

In this section you will find sector specific market research insights and headlines from across the industry. These insights are designed to provide interesting snapshots of happenings from across our profession in an accessible, quick to digest, format; entirely free to access, they make the perfect read with a cuppa. Our latested insights are listed below or you can click here to view insights by sector.

Please note that the research projects contained in our insights may or may not have been conducted by DJS Research; sources are always referenced and you can read more about our insight article approach and authors here.

We also keep an online library of published DJS Research reports, that are out in the public domain, and provide a highly comprehensive, free to access, market research glossary.

If you'd like to discuss any of the matters covered in our insight articles, our own reports or to chat about any aspect of research, please contact us at contact@djsresearch.com. Also, if you'd like you'd like to receive tailored, sector specific market research insights direct to your inbox please drop us a note be added to our mailing list.

Latest Market Research Insights

National Literacy Study Finds UK Children Not Reading Enough Books

August 2011 - Education

A survey by The National Literacy Trust on has found that children much prefer reading emails and text messages to books. The organisation questioned more than 18,141 young people in 111 schools across England, Wales, Scotland and Northern Ireland on their… Read more...

Survey Finds Children with Working Mums More Prone to Being Fat

August 2011 - Health

The Scottish government has conducted a survey which links mums spending long hours at work with their children being overweight. The Millennium Cohort study, which looked at 13,800 families, suggests that the more time mothers spend at work, the fatter their… Read more...

Poll Discovers Current British DIY Attitudes

August 2011 - Public Consultation

In preparation for the upcoming last bank holiday of the year, when thousands of UK homeowners will spend the long weekend cracking on with decorating tasks they’ve been putting off, retailer Frogtape conducted a poll which reveals people’s DIY… Read more...

Survey Discovers Majority of Britons Clueless About Buying Olympics Tickets

August 2011 - Public Consultation

A survey by comparison website Which? has uncovered a disturbing lack of understanding about the ticketing process for the upcoming London Olympics.. The poll of 1,275 adults across the UK has found that over half of the respondents, at 61%, have zero understanding… Read more...

Research Suggests Britons Opposed To Raising Tuition Fees

August 2011 - Education

A survey of 2767 adults, carried out by YouGov, has shown that around half (46%) of British people believe that the proportion of young people who go on to university from further education is too high. A quarter (23%) feel the number going to university… Read more...

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