Market Research Insights and Research Findings
Latest Market Research Insights
Annual Survey Results of Top 50 UK Web Brands Unveiled
23rd February 2011 13:16 - Retail
An annual market research survey of the 50 most popular and well known UK web names has shown that the dotcom firms that dominated the charts seven years ago have disappeared. These include brands such as Kelkoo, Friends Reunited and Lycos. Google, Yahoo,… Read more...
Survey Shows UK Crawling at Snails Pace in Workplace Gender Equality
22nd February 2011 14:49 - Business Support
Survey results released today by the Institute of Leadership & Management (ILM) have shown that the UK is only seeing ‘glacier’ progression towards gender equality in the workplace. Titled ‘Ambition and Gender at Work’, the ILM… Read more...
Research Finds Majority of UK Public Prefer Print Rather Than Digital Content
18th February 2011 17:23 - Media and PR
A study by Deloitte has shown that currently more than half of the UK public still prefer printed magazines over online content. The research, culminating in the third annual State of the Media Democracy Report, aimed at getting a measurement of British consumers’… Read more...
Research Report Shows Facebook Can Be More Stressful Than Beneficial
17th February 2011 10:41 - Media and PR
A market research report released today by psychologists from Edinburgh Napier University has demonstrated that people with alot of Facebook friends are more likely to feel anxious or stressed about using the social networking website. The research concluded… Read more...
YouGov Poll Shows UK Smartphone Users Resistant to Mobile Advertising
16th February 2011 12:29 - Telecommunications
A YouGov poll compiled for mobile marketing firm Upstream has revealed that users are not enticed by mobile advertisements, with smartphone owners more irritated by them than users of more limited mobile devices. Just 32% of the more than more than 2 000… Read more...