At DJS Research we have decades of experience delivering high-quality education market research across the education and skills sector. Through our work with a wide range of organisations, including educational institutions, government departments, examining bodies and publishers, we have an in-depth knowledge of the education landscape and its challenges. From exploring new course opportunities to evaluating brand perceptions and student satisfaction levels, our work empowers our education clients to help drive growth and innovation. We create bespoke solutions which provide actionable insights for our clients and help you make informed strategic decisions in an ever-changing sector.

Our education leads conduct market research projects for:

• Universities and other HEIs
• Further Education Colleges
• Awarding Bodies
• Sector Skills Councils
• Government departments
• Educational publishers and other educational media creators

We have a proven track record working with a wide range of education clients across the UK including:

We understand the diverse and complex audiences within the education sector, how to reach them, and how to design research which engages them – from A levels students to those in Further and Higher Education, from teachers to careers advisors to employers. Our work includes both qualitative and quantitative research with a wide range of groups including:

• Students (primary, secondary, FE and HE)
• Alumni 
• Primary and Secondary school teachers, heads of department and school leaders
• Lecturers
• Careers Advisors
• Private Training Providers
• Adult learners
• Employers
• Other opinion leaders and stakeholders

All of our researchers conducting education market research with children and young people hold Enhanced DBS checks.

As a full-service market research agency we have access to the full range of research services and methodologies. We are a method-neutral agency and tailor our recommendations to suit the individual needs of all our education clients. Some of the key services we provide include:

• Desk research
• Qualitative interviewing e.g. depth interviews and focus groups
• Quantitative surveys e.g. online, telephone, face to face
• Consultancy and advice including workshops for our clients to encourage internal buy-in to research findings, or action planning to ensure the research is understood and put to immediate use

The scope of education marke research we have conducted is wide ranging, with needs varying significantly by client and organisation . Examples of projects we have conducted for universitiews and FE colleges include:

• Advertising and communications research
• Branding research
• Research into new courses (e.g. ourse feasibility research
• Course/proposition development
• Market studies
• Student surveys, including satisfaction research
• Employee research Employer perception research
• Academic research

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