Automotive Market Research Insights And Findings

Automotive Market Research
Below you will find the latest automotive market research insights, automotive news and research findings. The most recent automotive articles can be found at the top.
The automotive market research findings have been sourced from the UK, Europe and the rest of the world. Please note that the research projects contained in these articles may or may not have been conducted by DJS Research Ltd.
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Market Research Uncovers Demographic of Britons Least and Most Likely to Speed
January 2013
A new study has revealed the types of professionals most and least likely to have points on their licence because of speeding, measured by their car insurance quotes. The findings showed that high ranking professions such as barristers, directors,… Read more...
Survey Finds For-Work Drivers Have Most Bad Habits on UK Roads
January 2013
Market research by road safety charity Brake and insurance company Direct Line has found that Britons who drive while on the job have the highest rate of hazardous habits on the roads. Over one in seven of the motorists who took part in the study admitted… Read more...
Poll Finds Drink Driving During Festive Season Not Completely Stamped Out
December 2012
Market research by theAA and Populus has revealedthat there is still a hard core section of the British population that continue to risk lives over the festive season by drink driving. Nearly 20% of the 22,000 motorists surveyed admitted drink-driving… Read more...
Survey Reveals Scottish Road Markings Amongst Worst In UK
November 2012
The Road Marking Safety Association (RMSA) has carried out a survey recently, and have discovered that 40% of white lines on Scotland's motorways and dual carriageways required immediate attention and maintenance. The RMSA surveyed more than 7,000kms… Read more...
Survey Sees Car Rentals on the Rise as Britons Get Thrifty
November 2012
According to a new survey of 2,000 UK motorists by Enterprise Rent-A-Car, Britons are tightening their purse strings when it comes to vehicle use. As many as two thirds (65%) of the respondents said they have changed their motoring habits because of… Read more...
Research Shows Dads Are Better Drivers Than Mums, According To Kids
November 2012
A recent study conducted by the RAC, which asked 1,000 children aged between five and seven, has shown that children feel dads are better drivers than mums, although the race was very closely ran. Fathers gained 51% of the vote of children, with mothers… Read more...