Charities & Not-For-Profit Market Research Insights And Findings
Survey finds 74 per cent of people feel ‘bombarded’ by charity appeals
October 2015
A recent survey by eSolidar has revealed that 74 per cent of people in Britain feel ‘bombarded’ by charity fundraising efforts. This percentage either agreed or tended to agree with the statement "I feel bombarded by charity fundraising appeals".… Read more...
73 per cent of charity employees are female, survey finds
October 2015
A recent survey of the third sector has revealed that 73 per cent of charity employees are women, with many of them working in non-managerial positions. The findings are based on a survey of 73 organisations with a collective workforce of 60,000 people. According… Read more...
Research finds charity supporters want to be updated after donating
September 2015
A recent survey carried out on behalf of the Charities Aid Foundation, as part of its on-going UK Giving study, has revealed that many donors want to be kept in-the-loop with news about the work of the charities they donate money to. Of the respondents, 81… Read more...
Attractive people more likely to generate charity donations, survey finds
August 2015
A recent survey by The British Heart Foundation has revealed that 29 per cent of men and 12 per cent of women would be more likely to donate to charity if they deemed the fundraiser to be good-looking. The survey of 2,000 adults in the United Kingdom also… Read more...
Survey finds fundraising methods have become more aggressive since 2010
August 2015
A recent survey conducted by the ethical search engine, Storm, has revealed that fundraising methods have become more aggressive in the last 5 years, since 2010. The survey revealed that 75 per cent of the general public feel that charities have become more… Read more...
Survey finds the amount of people volunteering has not improved
July 2015
The most recent Community Life survey by the Cabinet Office has discovered that the amount of adults in England, who are opting to take part in formal volunteering, has not changed over the last year. The researchers questioned more than 2,000 adults in England… Read more...
