FMCG Market Research Insights And Findings

FMCG Market Research
Survey finds non-alcoholic beer is growing in uptake
January 2016
According to a recent survey by AB InBev Uk, non-alcoholic beer is growing in popularity in the United Kingdom. Approximately 31 per cent of people have now tasted non-alcoholic beer – 19 per cent of which cannot taste the difference between alcoholic… Read more...
Own-brand champagne and mince pies top blind taste test
December 2015
A recent consumer taste test by Which? has revealed that supermarket own-brand champagne and mince pies have been voted the best tasting, despite being considerably less expensive than some of the upmarket, luxury items included in the taste test. A team… Read more...
Regular coffee drinking associated with a lower risk of death, research finds
November 2015
According to a new study, individuals who consume coffee every day – even up to four cups – are less likely to die of a neurological disease, heart disease, type 2 diabetes or suicide than non-coffee drinkers. The researchers did not examine how… Read more...
More than 1 in 3 vegetarians consume meat after drinking alcohol, survey finds
November 2015
A recent survey by Voucher Codes has revealed that one third of vegetarians in the United Kingdom eat meat when they’ve drank alcohol. The researchers interviewed 1,800 UK vegetarians as part of the research to discover whether or not they had ever… Read more...
Survey finds a fifth of households bin a loaf of bread before opening
October 2015
A recent survey by Love Food Hate Waste has revealed that approximately one fifth of households in the UK throw away a loaf of bread before they’ve even opened it. The research - which was launched to support a campaign to prompt consumers to take action… Read more...
Survey finds nearly three quarters want non-stun meat labelled
September 2015
A recent survey commissioned by the European Commission has revealed that nearly three quarters (72 per cent) of people want meat to be clearly labelled if a non-stun method of slaughter was used. The British Veterinary Association believes that shoppers… Read more...