Sport, Leisure and Tourism Market Research Insights And Findings

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Below you will find the latest sports, leisure and tourism market research insights, sports news and research findings. The most recent sports articles can be found at the top.

The sports market research findings have been sourced from the UK, Europe and the rest of the world. Please note that the research projects contained in these articles may or may not have been conducted by DJS Research Ltd.

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Market Research Reveals Depression, Racism and Match-Fixing All Present In Football

January 2013

A recent market research survey by  Four Four Two  magazine, which asked the opinion of 100 football players, has revealed that depression, racism and match fixing are all considered major issues. More than three-quarters of the professional players… Read more...


Survey Finds Britons Keenest in the World on Posting Christmas Cards

December 2012

A global survey by communications regulator Ofcom has discovered that Britons send more greetings cards than consumers anywhere in the world. In total, 5,243 consumers covering the UK, France, Germany, Italy, Spain, the US, Australia, Japan and China took… Read more...


Study Finds Less than One in Five Brits Are Morning People

December 2012

  According to a survey by Radox, the UK is a rather sleepy nation - the majority of Britons who were questioned claim they are certainly not happy to wake early, while only 17% said they are chipper in the morning. A 60% total of the respondents sleep… Read more...


Poll of Major Cities Finds London Rated Second Worst for Friendly Locals

December 2012

  A new poll by TripAdvisor of 75,000 travellers (who gave their opinions to cover 40 cities worldwide) has discovered that despite efforts to put on a smiling face during the Olympics and Queen's Diamond Jubilee, only Moscow was rated lower than… Read more...


Market Research Uncovers How and Where Britons Choose Winter Holidays

November 2012

  A new online poll by advertising agency Videology has questioned 3,700 UK adults to discover what Britons plan for this winter’s holiday getaways. The most influential source of travel advice voted for was specialist travel agents, outperforming… Read more...


Britain Tops Monocle Magazine 'Soft Power' Survey

November 2012

Britain has been voted the most powerful nation on Earth by the magazine Monocle, with major help coming from the likes of Andy Murray, Bradley Wiggins, James Bond and the Queen.  The term 'soft power' comes from Harvard academic Joseph Nye,… Read more...


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