Market Research Insights and Research Findings
Latest Market Research Insights
Unison survey reveals more than half of local government staff want to leave
June 2018 - Local Government
Unison Survey reveals more than half of local government staff want to leave: A recent survey into the experiences of local government workers found 50% are considering quitting their roles in favour of finding less stressful work. More than half of cited… Read more...
Beauty marketers choosing social media 'influencers' over celebs, survey reveals
June 2018 - Media and PR
Beauty marketers are choosing social media 'influencers' over celebs: Celebrities are no longer the premier choice for beauty marketers when it comes to promoting products or activities. Instead, ‘influencers’ on social networking and… Read more...
People in Europe with populist views trust news media less, survey suggests
May 2018 - Media and PR
People in Europe with populist views trust news media less: A recent survey by US think tank, Pew Research Centre, has found Europeans with populist views tend to trust the news media less. The poll of 16,000 people in eight western European countries also… Read more...
71% of journalists say public has lost trust in media, survey reveals
May 2018 - Media and PR
71% of journalists say public has lost trust in media: A major survey of journalists around the world has shown that the majority believe readers have lost trust in the media. The survey was conducted by online marketing company, Cision, and polled 1,355… Read more...
Visits to Scottish Islands up 22% with scenery cited as premier reason for trip
May 2018 - Sport, Leisure and Tourism
Visits to Scottish Islands up 22% with scenery cited as the premier reason for trip: An in-depth report has given valuable insight into tourism on the Scottish islands of Orkney, The Outer Hebrides and Shetland, and why people chose to visit last year.… Read more...

