Market Research Insights and Research Findings

In this section you will find sector specific market research insights and headlines from across the industry. These insights are designed to provide interesting snapshots of happenings from across our profession in an accessible, quick to digest, format; entirely free to access, they make the perfect read with a cuppa. Our latest insights are listed below or you can click here to view insights by sector. 

Please note that the research projects contained in our insights may or may not have been conducted by DJS Research; sources are always referenced and you can read more about our insight article approach and authors here.

We also keep an online library of published DJS Research reports, that are out in the public domain, and provide a highly comprehensive, free to access, market research glossary.

If you'd like to discuss any of the matters covered in our insight articles, our own reports or to chat about any aspect of research, please contact us at contact@djsresearch.com. Also, if you'd like you'd like to receive tailored, sector specific market research insights direct to your inbox please drop us a note be added to our mailing list.

Latest Market Research Insights

Survey finds Millennials prefer looking for discounts in-store, as opposed to online

October 2017 - Retail

Survey finds Millennials prefer looking for discounts in-store, as opposed to online: First Insight - a tech company who helps retail customers purchase products for the best prices – conducted a survey asking 750 US shoppers about their shopping habits.… Read more...


Recent survey shows that young women are more likely to struggle financially

October 2017 - Financial Services

Recent survey shows that young women are more likely to struggle financially: Conducted by the Young Woman’s Trust, out of 4,000 18-30 year olds across England and Wales, one quarter of women said their financial situation was worse compared to last… Read more...


Latest results reveal Asian car manufacturers dominate customer satisfaction survey

October 2017 - Automotive

Latest results reveal Asian car manufacturers dominate customer satisfaction survey: A survey conducted by ‘What Car?’ asked 8,300 UK motorists to rate their car service experience from 34 different car manufacturers. The survey respondents… Read more...


Bad press has increased negative perceptions of Uber, according to recent survey

September 2017 - Transport & Infrastructure

Bad press has increased negative perceptions of Uber, according to recent survey: A recent survey conducted by consulting firm, cg42, asked 1,502 customers about their perceptions of Uber taxis, before and after negative stories were published about the firm.… Read more...


Around one third of shoppers in Britain and Europe use their mobile phone to save money on grocery bills

September 2017 - FMCG

Around one third of shoppers in Britain and Europe use their mobile phone to save money on grocery bills: A survey conducted by the IRI analysed shopping habits from those in the UK and compared the statistics to shoppers in Europe, including countries… Read more...

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