Market Research Insights and Research Findings

In this section you will find sector specific market research insights and headlines from across the industry. These insights are designed to provide interesting snapshots of happenings from across our profession in an accessible, quick to digest, format; entirely free to access, they make the perfect read with a cuppa. Our latest insights are listed below or you can click here to view insights by sector. 

Please note that the research projects contained in our insights may or may not have been conducted by DJS Research; sources are always referenced and you can read more about our insight article approach and authors here.

We also keep an online library of published DJS Research reports, that are out in the public domain, and provide a highly comprehensive, free to access, market research glossary.

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Latest Market Research Insights

26 per cent of Brits lie about their exercise habits, survey reveals

June 2015 - Sport, Leisure and Tourism

According to a new survey commissioned by Nelsons Arnicare, 26 per cent of Brits lie about the amount of exercise they do. The survey also found that British people lie about their exercise habits at least three times per month. The study of 2,000 people… Read more...


Most charity workers work more than their contacted hours, survey reveals

June 2015 - Voluntary

A survey by the Guardian has discovered that 95 per cent of those employed within the voluntary sector work more hours than they are contracted to, although, 47 per cent said that they are happy with the hours that they work. On average, those working in… Read more...


Female SME owners more modest than men, survey finds

June 2015 - Business Support

A recent survey by Barclays and the University of Cambridge has indicated that female business-owners are more modest than men. The findings showed that 42 per cent of women said that their business is doing well, in comparison with the 62 per cent of males… Read more...


75 per cent of people don’t know who their local MP is, survey finds

June 2015 - Local Government

According to a survey by the charity, the Hansard Society, 75 per cent of individuals are not able to name their local MP. The survey of 1,128 people discovered that just 22 per cent could name their local MP, a notably lower figure than 2011’s 38 per… Read more...


Young females don’t think they can work their way to the top in finance

June 2015 - Financial Services

According to a PwC survey of 8,000 women from all over the world (600 of whom work in finance), the majority of the women in finance do not think that they will be able to work their way to the top of the career ladder. Of the respondents, just 35 per cent… Read more...

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